Ned Fulmer, a former member of “The Try Guys,” has been thrust back into the spotlight following the resurfacing of a video from 2022 in which he appears to be dancing with a woman at a bar. This has reignited interest in Fulmer’s controversial departure from the popular online group, which was precipitated by allegations of infidelity.
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The video, originally posted by TikTok user Fisher Welch, depicts Fulmer and a woman engaged in a seemingly carefree moment, with her resting her head on his shoulder. In a text overlay, Welch asserts, “Now that it’s been a couple years, I think it’s time to mention I witnessed Ned from the Try Guys cheating on his wife in real time in Nashville, TN.” Since its upload, the clip has garnered over 11 million views and 1.5 million likes.
Fulmer, who has been married to Ariel since 2012, confirmed the infidelity allegations shortly after they emerged in September 2022. In a statement shared on Instagram, he admitted to having a “consensual workplace relationship.” This revelation led to his departure from The Try Guys, a media production company he co-founded with Keith Habersberger, Eugene Lee Yang, and Zach Kornfeld.
In light of the renewed interest in the video, Keith Habersberger has taken to TikTok to clarify the context surrounding the footage. He stated, “I try not to get involved in the semi-annual internet drama that a former colleague of ours tends to generate,” before addressing the swirling claims. Habersberger confirmed that the video was recorded in March or April 2022, shortly after the production team wrapped up their first episode for a Food Network television show in Nashville.
The group had travelled to Nashville for a weekend celebration following their hard work on the show. Habersberger explained, “We were like, we gotta go celebrate. We freaking worked so hard for this. All of us were also friends at this time.” He reassured viewers that what they were witnessing was simply a moment of camaraderie and celebration.
“It’s a video of Ned and our producer, Rachel, who’s been with us since 2018, dancing as friends, hugging and celebrating,” he remarked. Habersberger dismissed any suggestions that the group was aware of Fulmer’s infidelity at the time, stating that they were all blindsided by the subsequent revelations later that year, which had a significant impact on them all.
A spokesperson for Fulmer confirmed that the woman seen in the video is indeed Rachel Cole, who was an integral part of The Try Guys as chief creative officer. The video has attracted some negative commentary online, with followers suggesting Welch address the misinformation his reposting may have caused.
The membership of The Try Guys, formed in 2014 while the founders were employed by BuzzFeed, faced significant upheaval after Fulmer’s scandal. In a statement at the time, the group announced that Fulmer “is no longer working” with them, following an extensive internal review. They expressed their gratitude for the support they received as they navigated this transitional period.
Post-scandal, Fulmer largely withdrew from social media, marking a stark contrast to his previous active online presence where he shared family moments with Ariel and their children. Three years after the ordeal, he resurfaced to speak publicly about his experiences, revealing how he had been working on personal healing and the complexity of his relationship with his wife.
Fulmer stated, “For a long time, I wanted nothing to do with social media or the internet,” highlighting the toll the scandal took on his mental wellbeing. He shared insights into the challenges he faced while coming to terms with his infidelity and the hurt it inflicted on his wife. Ultimately, he expressed deep regret over the pain he caused.
As of September 2025, three years since the affair was publicly acknowledged, it was revealed through a spokesperson that Fulmer and Ariel had separated. This latest update has left followers of The Try Guys, as well as fans of Fulmer, pondering the future for all involved as they continue to navigate the aftermath of the scandal.