Paris Hilton, the renowned DJ and mother of two, has unveiled an exciting new collaboration with Loop Earplugs, introducing a sparkling pink version of their popular Engage 2 earplugs. Hilton, who is known for her vibrant personality and love for the colour pink, expressed her enthusiasm for the project, highlighting the importance of hearing protection in her busy lifestyle.
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In an exclusive interview with PEOPLE, Hilton explained her motivation behind the collaboration. “It’s so important to protect your hearing,” she stated, adding that her DJ career had already made her a long-time fan of Loop earplugs. Given her hectic schedule, she appreciates how the earplugs assist in “filtering out the background noise.” Hilton also revealed that the earplugs are particularly helpful for her focus, especially as she navigates the challenges of ADHD.
The newly released “Paris Pink” earplugs not only serve a functional purpose but also act as a fashionable accessory, as described by Hilton herself. The Engage 2 earplugs come with a noise reduction rating of up to 16 dB and include four different sizes for a comfortable fit. Hilton highlighted the design process, noting the effort taken to achieve the perfect shade of pink. “I wanted it to be something different than everything out there, but also be very Paris,” she remarked. The end product also boasts a stylish carrying case, making it a practical addition to anyone’s daily essentials.
Beyond her new earplugs, Hilton also shared insights into her essential skincare products, most of which come from her own beauty line, Parívie. Among her favourites is the Parívie That’s Tight Plumping Vitality Serum. Hilton affectionately refers to it as her “Benjamin Button serum,” thanks to its effectiveness. With ingredients such as goji berry extract and peptides, the serum is designed to firm and smooth the skin, giving Hilton a youthful glow. “It’s epic — it’s like aging in reverse,” she said enthusiastically.
In addition to her skincare line, Hilton has recently launched a fashion collection with Betsey Johnson. She described the collection as “very girly, iconic, and fun,” expressing pride in the collaboration that pays homage to Johnson’s iconic archives. Hilton singled out a particular piece from the collection—a sequined pink and lace-trimmed slip dress—as a standout favourite, designed with a plunging V-neckline and available in a range of sizes.
Hilton’s busy lifestyle, especially as a mother of two toddlers, often leaves her with little sleep. However, she has discovered a remedy for her tired appearance in the form of Parívie That’s Cool Revitalizing Eye Cream. This product, infused with antioxidants and peptides, has proved a “game changer” in her daily routine, helping to depuff and firm the under-eye area. The metal cooling tip adds an element of self-care, making it a soothing part of her skincare regime.
For those looking to adopt Hilton’s style, she opened up about some of her favourite items of the moment. These include luxurious fragrances and fun fashion accessories, all reflecting her unique aesthetic. Among her recommendations is the Betsey Johnson x Paris Hilton That’s Hot! Book Bag, which serves not only as a chic statement piece but also as a functional bag for daily use.
The collaboration with Loop Earplugs and her fashion line exemplify how Hilton blends her personal brand with practical solutions for her audience. With a flair for the dramatic yet a commitment to wellness and functionality, Hilton remains a prominent figure in both fashion and entertainment.
As she continues to navigate her multifaceted career, Hilton’s recent ventures show no signs of slowing down. For fans and followers, her dedication to style, self-care, and effective products make her a relatable and inspiring role model. As she introduces new products steeped in her signature pink and playful style, Hilton is undoubtedly set to remain a powerful presence in the realms of fashion and wellness.