**Maura Higgins Triumphs at Sports Illustrated Swimsuit Runway Show**
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In a significant career highlight, reality television star Maura Higgins recently made her debut at the Sports Illustrated Swimsuit Runway Show in Miami, Florida. The event took place on May 30, and Higgins was among a host of women celebrating body confidence and empowerment on the catwalk.


At 35, Higgins has been enjoying a successful spell in the spotlight, following her breakout appearance on Love Island UK. Most recently, she captivated audiences as a contestant on The Traitors US this past winter. With her forthcoming participation in the highly anticipated Dancing with the Stars in the autumn, the runway show has successfully cemented her status as a versatile performer.
During an exclusive interview with PEOPLE at the Sports Illustrated Beach Club, Higgins shared insights into her motivation for partaking in the iconic runway show. Reflecting on her journey, she mentioned that her ambition was strongly influenced by the concept of manifestation. “I actually had Sports Illustrated Swimsuit on my vision board, so this was another goal ticked off for me,” she stated, emphasising her belief in setting clear intentions for her career. She affirmed that this approach had also aided her in securing the role on Dancing with the Stars.
Higgins noted that while walking the runway in a bikini was undoubtedly daunting, especially being out of her comfort zone, the camaraderie among her fellow models provided essential support. “Confidence definitely comes with age, but the amazing thing about being in this room is that everyone is just so confident,” Higgins explained. She praised Sports Illustrated Swimsuit for celebrating women of all shapes and sizes, a sentiment that resonated throughout the event. “To be in a room full of strong, independent women was incredibly inspiring.”
The fashion show was hosted at the stylish W South Beach hotel and featured Higgins showcasing a variety of looks, including a striking pink bikini and a vibrant Baywatch-red one-piece. When questioned about whether she sought advice from friends before taking to the runway, Higgins confidently replied, “I don’t ask anyone for advice. Only my mummy.” This assertion of individuality underlined her intention to carve her own path in the fashion industry.
With the show reflecting the ethos of body positivity and self-acceptance, Higgins was proud to be part of a brand that uplifts women. “It’s pretty insane to be here,” she said, acknowledging the significance of her involvement in an event that embraces diversity and strength.
The 2026 Sports Illustrated Swimsuit Runway Show promises to reach a wider audience, as it becomes available for streaming on platforms like Hulu and Disney+ starting June 9. Directed by Sam Wrench and produced by Next of Kin, an EverWonder Studio company, the show will feature performances by professionals from Dancing with the Stars and Lizzo, along with exclusive behind-the-scenes snippets.
As she navigates this exciting chapter in her career, Maura Higgins exemplifies not only talent but also a powerful message about self-empowerment in the face of challenges. For many, her journey serves as an encouraging symbol of how ambition, confidence, and vision can converge to create remarkable opportunities. With her notable presence in the public eye, Higgins is set to continue captivating audiences, both on-screen and on the runway.
