In the heart of London, just a stone’s throw from St. James’s Palace, Lock & Co. Hatters has become synonymous with British millinery and royal fashion over its remarkable 350-year history. This illustrious establishment, renowned as the preferred hatter for the British royal family, has a legacy that intertwines with the very fabric of British history.
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Founded in 1676, Lock & Co. began its journey catering to the nobility of King Charles II’s court. Since its inception, the family-run enterprise has crafted iconic headpieces that have adorned the likes of Oscar Wilde, Franklin D. Roosevelt, and more recently, members of the royal family such as Kate Middleton and King Charles III. Today, its rich heritage is still palpable as visitors are greeted by the cheerful chime of a vintage shop bell upon entering.
The ground floor of Lock & Co. showcases a breathtaking array of hats ranging from classic top hats to stylish casual pieces, appealing to a diverse clientele. The craftsmanship behind these creations is evident in every detail, and prices for more casual styles start at £100. However, the shop also houses a more intimate back room where its history is carefully preserved. Here, antique ledgers detail orders from notable figures such as former Prime Minister Winston Churchill, while an impressive volume chronicles the fitting of Queen Elizabeth II’s coronation crown. This is a place where history resonates with every hat.
Head millinery designer Awon Golding explains that Lock & Co.’s essence is deeply tied to Britain’s own narrative. She notes, “When you step into the shop, it really is like stepping into the past.” The environment is steeped in nostalgia, with framed royal warrants and a wall of head measurements for celebrities and royals alike, including iconic names such as Princess Diana and Jackie Kennedy.
While Lock & Co. boasts an extensive archive, its appeal extends far beyond historical significance. The brand continues to draw modern celebrities, racegoers, and anyone seeking that perfect finishing touch for a special occasion. Golding finds great joy in witnessing her creations at significant events, stating, “It’s an honour to be part of historic events in that way. I love seeing my hats out in the wild!”
Over the centuries, several of Lock & Co.’s designs have become hallmarks of fashion, most notably the bowlers that were made famous by figures such as Charlie Chaplin, and the stylish top hats worn by King Charles for Royal Ascot and other prestigious gatherings. Golding articulates the allure of hats, saying, “Hats are about celebration and making a statement. People come here to find something beautiful and meaningful — to have some fun and show your personality.”
Kate Middleton, the Princess of Wales, is a steadfast patron of Lock & Co., boasting a collection that features over a dozen striking hats for a variety of occasions, from weddings to formal engagements. Golding praises her influence as a brand ambassador and reflects, “There is something about her that really resonates — she just wears things so well.” This affinity with royals and the sophisticated aesthetic they embody contributes to the brand’s lasting popularity.
As Lock & Co. embarks on its milestone anniversary, the company is celebrating with monthly limited-edition hat drops, adding a modern twist to its rich legacy. This initiative not only highlights the brand’s deep-rooted connections to history but also its ability to stay relevant in contemporary fashion.
Lock & Co. remains a favoured destination, attracting tour groups and fashion enthusiasts daily, continuously cementing its status as a quintessential London institution. “It is literally hat heaven!” exclaims Golding, encapsulating the shop’s enchanting ethos and unwavering dedication to the art of hat-making.
As the brand moves forward, its commitment to quality craftsmanship and innovation ensures that it will continue to place its signature hats atop the heads of notable figures for many more years to come, affirming that its legacy is as enduring as the very styles it creates.