Rosalía Sets Hearts Racing in Calvin Klein Underwear Campaign
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The multi-talented artist Rosalía is making headlines once again, this time for her sizzling new Calvin Klein underwear campaign. The exclusive photos released from the steamy ad show Rosalía confidently posing in a matching black bra and panty set, paired with sleek black tights and heels. The Grammy-winning musician effortlessly exudes sexiness and confidence, showcasing her figure and long, flowing brunette hair in the behind-the-scenes shots obtained by PEOPLE.
Rosalía is not just a face for the brand; she is also making a statement by modelling Calvin Klein’s new Icon Cotton Modal line and Heritage Cotton styles. The campaign captures Rosalía submerged in a tub, cuddling with a snake, and striking fierce poses, including the Perfectly Fit bra and bikini. In an exclusive statement to PEOPLE, Rosalía expressed her excitement about the collaboration, stating, “Honestly, it’s something I’ve always wanted to do… The campaigns from CK are ICONIC, so I’m beyond excited to be part of this one.”
The partnership marks Rosalía’s first campaign with Calvin Klein, joining a prestigious list of celebrities who have previously worked with the brand in their iconic underwear campaigns. Stars like Kendall Jenner have long been associated with Calvin Klein, not only for their underwear collections but also for clothing campaigns. Jenner’s versatility and style have resonated with the brand, creating stunning visuals that blend masculinity with femininity effortlessly.
Even amidst the excitement of Rosalía’s campaign, the brand’s history of collaborations with celebrities continues to stand out. Past campaigns have featured the likes of Bad Bunny, Jeremy Allen White, and many more notable figures who have bared it all for Calvin Klein’s signature aesthetic. The brand’s ability to merge fashion with individual style has attracted a diverse range of talents, making each campaign unique and captivating.
Calvin Klein’s return to New York Fashion Week earlier this year further solidified its connection with the fashion world’s elite. Jenner made a memorable appearance on the runway, alongside other Calvin Klein family members like Bad Bunny, Christy Turlington, and Kate Moss. The brand’s ability to create buzz and excitement around its campaigns has set it apart in the competitive fashion industry.
The allure of Calvin Klein’s campaigns extends beyond just the visuals; it also delves into the personal preferences of its ambassadors. Jeremy Allen White, who was romantically linked to Rosalía in the past, shared his appreciation for Calvin Klein’s classic white tees, highlighting their fit, comfort, and style. White’s inclusion in a previous campaign underscores the brand’s ability to resonate with individuals on a more personal level.
As Rosalía’s Calvin Klein campaign continues to make waves, it serves as a testament to the brand’s enduring appeal and ability to collaborate with diverse talents. The exclusive photos and behind-the-scenes glimpses offer fans a closer look at the creative process behind the captivating campaign. With Rosalía’s star power and Calvin Klein’s iconic status, this collaboration is set to leave a lasting impact on the world of fashion and entertainment.
In conclusion, Rosalía’s bold and alluring presence in the Calvin Klein underwear campaign showcases the singer’s multifaceted talent and style. With a history of successful collaborations with celebrities, Calvin Klein continues to push boundaries and set trends in the fashion industry. As fans eagerly await the official release of the campaign, the exclusive photos provide a tantalising glimpse into the world of high fashion and creativity.