Stacy London and Clinton Kelly Reunite in ‘Wear Whatever the F You Want’ Trailer
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Stacy London and Clinton Kelly, renowned fashion experts, are back together in their new series ‘Wear Whatever the F You Want,’ set to debut on Prime Video on April 29. This unscripted show is a modern update of their hit TLC series ‘What Not to Wear,’ which aired from 2003 to 2013.


The dynamic duo returns to transform clients in the fashion hub of New York City, embracing personal expression over outdated style rules. The show empowers individuals to explore their fashion fantasies and uncover their unique sense of style. Produced by All3Media’s Bright Spot Content and Amazon MGM Studios, the series promises a fresh perspective on fashion makeovers.
Reflecting on their past work on ‘What Not to Wear,’ London and Kelly acknowledged the impact their makeovers had on participants. They shared that the show not only revamped wardrobes but also empowered individuals to navigate positive changes in their lives. The upcoming series takes a departure from the prescriptive approach of their earlier show, opting instead to celebrate individuality and self-expression.
London and Kelly addressed their evolving perspective on fashion norms, recognising the shifting landscape of style and culture. They stressed the importance of personal style as a form of communication, aiming to align clients’ fashion choices with their life aspirations. The duo’s decision to move away from dictating fashion rules underscores their commitment to promoting individuality and self-acceptance.
Following a public feud lasting a decade, London and Kelly reconciled in 2023, bridging the gap that had divided them. The duo navigated through their differences, acknowledging the importance of forgiveness and letting go of grudges. They emphasised the need to move past conflicts and cultivate understanding in their renewed friendship.
‘Wear Whatever the F You Want’ marks the professional reunion of Stacy London and Clinton Kelly, as they embark on a journey to redefine fashion transformation in a world devoid of rigid norms. The show promises to empower individuals to embrace their unique style identities and break free from conventional fashion constraints. Fans eagerly await the premiere of this exciting new series on Prime Video.
As Stacy London and Clinton Kelly gear up to showcase their unique brand of fashion expertise in ‘Wear Whatever the F You Want,’ audiences can anticipate a refreshing take on style makeovers and a celebration of individuality. Stay tuned for the premiere of this much-anticipated series on April 29, promising a blend of fashion flair, empowerment, and style reinvention.
