Bubly, the popular canned seltzer brand, has unveiled a new product just in time for the summer season: the Bubly Wine Refreshers. This innovative drink is a fusion of flavoured seltzer, rosé wine, and natural flavourings, without any added sugars or artificial sweeteners. Each can contains a modest 100 calories and boasts an alcohol by volume (ABV) of 4.7%, making it an attractive option for those looking to enjoy a light refreshment poolside.
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Launched in April 2023, these wine spritzers are perfect for summer gatherings. The two flavours currently available are Strawberry Peach and Blackberry Lemon. Retailing at approximately £8 for a four-pack, they provide an affordable alternative to heavier alcoholic beverages that often dominate warm weather occasions.
In a recent taste test conducted by staff at PEOPLE magazine, the Bubly Wine Refreshers were met with enthusiasm. Even on a humid and cloudy day, the refreshing nature of the drinks shone through. The blend of fizzy seltzer and wine yielded a crisp and tart taste, making them an ideal option for sipping during outdoor leisure activities. One participant even remarked on the unexpectedly smooth drinkability, expressing surprise over the fact that it contained alcohol.
Despite concerns that the drink might lose its refreshing qualities in the heat, the consensus was that these spritzers were most enjoyable served over ice and perhaps garnished with fresh fruit. This adaptability makes them suitable for various summer settings, from quiet afternoons by the pool to lively garden parties.
The absence of artificial sweeteners was a highlight for many, particularly those who typically recoil from the aftertaste often found in low-calorie drinks. As the summer body scramble ensues for many individuals, these Bubly Wine Refreshers offer a guilt-free alternative to traditional sugary cocktails and heavier beers.
The creators positioned the drink as a healthy option for those looking to enjoy a beverage without compromising on flavour or enjoyment. Given the current health-conscious culture, it appears well-timed. With only 200 calories for two cans, they fit seamlessly into many people’s summer routines, especially for those who are mindful of their calorie intake during the more indulgent months.
Available through the official Bubly website to individuals aged 21 and over, these wine spritzers have already started to carve out a niche among summer beverages. As the demand for light, refreshing drinks that are easy to consume continues to grow, the Bubly Wine Refreshers seem poised for success.
Overall, whether one is floating in the pool or hosting a barbecue, these new spritzers are likely to be a popular addition to any summer gathering. Their combination of familiar flavour profiles with a low-calorie count and pleasant fizz positions them as a must-try for this season.