In a tragic incident that has sent shockwaves through Turkey, Ayşegül Eraslan, a 27-year-old social media influencer, was found dead in her home on March 13. The circumstances surrounding her death have ignited significant controversy and dissatisfaction among her family, who are calling for greater transparency in the ongoing investigation.
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Eraslan, who had garnered a following of over 361,000 on Instagram, was known for sharing glimpses of her fashion choices and travel adventures. Her rise to fame began when she appeared on the popular Turkish television show, “İşte Benim Stilim” (“This Is My Style”). However, her promising career was abruptly cut short, leaving her family and fans grieving.
Local media reports state that Eraslan’s family became concerned after they were unable to contact her; they visited her residence in Kağıthane, a neighbourhood in Istanbul, where they alerted the authorities when there was no response. Upon entry, police discovered her deceased, and emergency personnel later confirmed her death on site.

In the wake of this tragedy, Eraslan’s family has expressed frustration with what they perceive as a lack of thoroughness in the police investigation. According to a statement from their legal representative, there are claims that Eraslan had been blackmailed with explicit photographs prior to her death. This disturbing allegation further complicates the narrative surrounding her untimely demise and has prompted calls for a more rigorous inquiry from law enforcement.
As part of the investigation, forensic teams have examined various items associated with the case—including Eraslan’s mobile phone, notes found within her home, and blood samples collected from a knife believed to have been the murder weapon. However, the family’s lawyer insists that the police have not been forthcoming with information, leaving many unanswered questions.
Surveillance footage has reportedly shown actor Sunay Kurtuluș entering Eraslan’s apartment just an hour before her death, which has led to him being questioned by the police. While he was subsequently released after providing a statement to authorities, his brief visit has sparked speculation, causing him to issue a response via social media.
Kurtuluș’s legal team clarified that he was not present during the incident and had cooperated fully with the police from the outset. They expressed sympathy towards Eraslan’s family, stating, “We are deeply saddened by the passing of Ayşegül Eraslan. We pray for God’s mercy upon her and offer our condolences to her family, relatives, and loved ones.” Nonetheless, they have also emphasised that media portrayals suggesting his involvement were unfounded.
As echoes of grief resonate through the influencer community and beyond, questions linger over how Eraslan’s life was tragically cut short. Preliminary reports indicate that she returned to Istanbul on March 11 after a trip to Egypt, leading investigators to piece together her final moments.
The ongoing investigation remains a focal point of interest, as her family continues to advocate for clarity and justice. With the backdrop of blackmail allegations raising concern, many are eager to see how the case will unfold and whether it will bring to light deeper issues related to the safety and well-being of public figures in the digital age.
The tragic death of Ayşegül Eraslan serves as a chilling reminder of the potential dangers faced by social media influencers, who often live their lives in the public eye. As the investigation progresses, friends and followers hope to find answers that will not only honour her memory but also ensure that such tragedies can be prevented in the future.
