Jon M. Chu, known for his outstanding contributions to modern cinema, recently reflected on the challenges he faced as he established himself in Hollywood. Speaking at the Canva Create 2026’s Building Worlds: From Script to Spectacle panel held at SoFi Stadium in Los Angeles, the critically acclaimed director shared his journey and the thoughts that guide his project choices.
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During the panel discussion, Chu candidly expressed his method for selecting film projects. He emphasised that inspiration is fundamental, stating, “It either sparks me or not, or I have to go on some journey to find if I connect with it.” He further elaborated that every film he undertakes demands a different approach, highlighting the importance of personal connection to the narrative. “Without that, I can’t tell you what colours,” he remarked, underlining the need for emotional investment in his work.

Reflecting on his early career, the 46-year-old filmmaker revealed his struggles with self-doubt. He recalled how, despite his achievements, he often questioned his place in the industry, feeling he did not belong among the greats he admired. “You want to be like that so badly you don’t have quite the language or tools yet,” he said, indicating the internal conflict many creatives face.
A pivotal moment for Chu came with the release of “Crazy Rich Asians” in 2018. The film became a phenomenon, grossing $239 million worldwide on a modest budget of $30 million. Despite its success, Chu confessed he initially felt undeserving of his position in Hollywood. “I was discovered and I got very lucky,” he explained, likening his breakthrough to winning the lottery – an experience that can be both euphoric and bewildering.
As he navigated his career, Chu learned to redefine what it means to succeed. He spoke about his commitment to telling stories that resonate with him personally, regardless of commercial pressures. He recalled informing his team about a long-term project that may not yield immediate financial returns, saying, “I’m going to make a movie. I’m going to take five years and I’m not going to make you any money.” Remarkably, his team supported him in this venture, reflecting their faith in his vision and the cultural narratives he aimed to share.
With “Crazy Rich Asians” resonating deeply with both Asian and non-Asian audiences, Chu realised the universal appeal of his story. He expressed confidence that viewers would connect with familial themes and traditions portrayed in the film, noting that it resonated with the broader diaspora experience. This success served as a significant turning point in his career, allowing him to pursue other ambitious projects.
Following the acclaim of “Crazy Rich Asians,” Chu directed “In the Heights” in 2021 and is currently at the helm of the much-anticipated screen adaptation of the Broadway musical “Wicked,” along with its sequel “Wicked: For Good.” The first part of this adaptation has already garnered an Oscar nomination for Best Picture at the 2025 Academy Awards, further solidifying Chu’s status as a formidable force in the industry.
Looking ahead, Chu has entered into a multiyear film and television deal with Paramount Skydance, a move that promises to expand his varied portfolio. Among his upcoming projects is a biopic focused on pop star Britney Spears, as well as a live-action movie based on the popular toy franchise “Hot Wheels.” Additionally, he is set to direct an animated adaptation of Dr. Seuss’s classic book “Oh, the Places You’ll Go,” which has already generated excitement, especially with stars like Ariana Grande and Josh Gad attached to the project.
Gad recently expressed his enthusiasm on Instagram, stating, “Warner Brothers Animation has put together a truly all-star team. I’ve been dying to work with Ariana, Jon, Jill, JJ, Gregg Taylor, Bill Damaschke, and Pasek and Paul for ages.” Grande echoed the sentiment, encouraging fans to look forward to the project.
The animated film is scheduled for release in 2028, representing a new direction for Chu as he embraces the world of animation. As he embarks on this exciting chapter of his career, there remains a palpable sense of anticipation surrounding his future works. Through his candid reflections on self-worth, creative vision, and cultural storytelling, Chu continues to inspire audiences and filmmakers alike, highlighting the enduring impact of personal authenticity in art.
