Starbucks is set to unveil an exclusive secret menu inspired by iconic characters from the beloved film *The Devil Wears Prada*. Available starting 20 April, the coffee chain’s new offerings draw upon the unique personalities of key characters from the 2006 original, including Miranda Priestly, Andy Sachs, Nigel Kipling, and Emily Charlton.
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The announcement has generated considerable excitement, particularly among fans eager to indulge in these character-themed drinks. Each beverage has been crafted to reflect the essence of its respective character, providing a delightful homage to the memorable moments and dialogue that have made the film a classic.
Miranda’s Signature Order is presented as “a no foam, extra shot, extra hot caffè latte with non-fat milk.” According to press materials, this drink mirrors Miranda’s demanding and precise nature, capturing her formidable presence at Runway Magazine. The description cheekily references her famous line, reminding customers that “anything less would prompt… questions.”
In contrast, Andy Sachs’ drink, dubbed Andy’s Cappuccino, is described as “an Oatmilk Cappuccino with caramel and cinnamon.” This selection represents Andy’s journey of personal growth and her evolving taste, embodying her character’s transition from the naive newcomer to a confident professional with a flair for the sophisticated.
Meanwhile, Nigel’s Go-to Doppio features “a Doppio Espresso Con Panna with mocha,” characterised as “bold” and “refined.” This drink reflects the style and panache associated with Nigel, characterised by his playful quips, including his well-known warning to the staff about Miranda’s sudden arrivals.
Emily’s Fave Iced Chai is described as “an Iced Chai Latte with almond milk and caramel,” capturing her fussy, detail-oriented nature. The drink’s preparation is said to reflect Emily’s own patience, with the added humorous touch of being delivered at a “glacial pace.” This line cleverly nods to another of Miranda’s iconic quotes from the film, highlighting the cultural significance of the dialogue.
In addition to this engaging beverage line-up, select Starbucks Reserve locations in New York will be featuring promotional copies of *Runway*, the fictional fashion magazine that serves as a backdrop to the film’s narrative. This effort underscores Starbucks’ commitment to creating an immersive experience for fans of the franchise.
This initiative is not Starbucks’ first engagement with *The Devil Wears Prada*; earlier in the month, the coffee giant released a humorous advertisement featuring actor Adrian Grenier, who addressed his absence from the long-awaited sequel. In the ad, Grenier reassured viewers with good energy, toasting to his character Nate with a Starbucks Energy Refresher.
Throughout this campaign, Starbucks has aimed to resonate with customers on both a nostalgic and aspirational level. Their statement echoes the film’s themes of personal evolution, suggesting that whether one is reconciling the past or preparing for the future, Starbucks is here to support that journey with uplifting beverages.
This playful integration of film culture with Starbucks’ unique offerings reflects a broader trend of food and beverage brands engaging with popular cinema to enhance brand loyalty and customer experience. As the release of the new film approaches, fans can look forward to indulging in these thoughtfully concocted drinks, celebrating both the characters they love and the story that has touched their hearts.