As April Fools’ Day approaches, various restaurants and chains across the UK are joining in on the fun by offering a range of playful deals and quirky menu items. While many may be sceptical about the validity of promotions on a day known for pranks, several establishments are providing genuine offers sure to delight customers.
:max_bytes(150000):strip_icc():format(jpeg)/halls-dunkin-donuts-033126-108cd61cf1124310ab5d36b9e68d500b.jpg)

Among the most notable promotions is BJ’s Restaurant & Brewhouse, which has concocted a novel treat named the Sweet Heat Pepperoni Pizookie. This limited-time item combines warm Chocolate Chunk Pizookie with a scoop of vanilla ice cream, pepperoni, and a drizzle of Mike’s Hot Honey. Available exclusively for dining in on April 1, the dish reflects the chain’s creative spirit. Heidi Rogers, the Chief Marketing Officer, stated, “Great ideas can come from unexpected places,” highlighting the playful nature of this unique menu item.

Similarly, Burger King is marking the occasion with a twist, as April Fools’ Day coincides with their regular $3.99 Whopper Wednesday. This combination of humour and value makes it an opportune day for burger enthusiasts to indulge in one of their favourite fast-food staples. The chain has previously attracted attention with tongue-in-cheek marketing campaigns, and this year continues the tradition of light-hearted fun.
Dairy Queen is capitalising on the holiday’s coinciding summer flavour launch by introducing a Buy One, Get One for 99 pence deal on their Blizzard Treats. This promotion is available through the DQ Mobile App and encourages fans to try their delicious new offerings while sharing with friends or family at a bargain price.
Del Taco is also getting in on the festivities by reintroducing their Epic Grilled Chicken Fresh Guacamole Burrito for just £5 in celebration of a viral video from a decade ago. This effort not only resonates with longtime customers but also aims to attract new ones who may be intrigued by the nostalgia.
Not to be outdone, Dunkin’ has announced that they will give away an impressive 1,000,001 free hot or iced coffees on April 1. Customers can take advantage of this promotion by using the promo code STILLNOTAJOKE, reinforcing that amidst the mischief, genuine deals still exist. Just like last year, Dunkin’ demonstrates its commitment to keeping customers caffeinated and satisfied.
Dutch Bros is offering customers a free sticker with any drink purchase starting at 5 am on April Fools’ Day, while supplies last. This small gesture adds a fun twist to the morning routine, encouraging early risers to enjoy a little extra surprise with their beverage.
HALLS, the well-known cough drop brand, is introducing a striking new flavour titled “Grandma’s Purse.” This whimsical addition promises a taste reminiscent of vintage flavours, seemingly capturing the essence of what one might find lurking at the bottom of a beloved family member’s handbag. While this is certainly a playful offering, it showcases the integral role of humour in this day of pranks.
In addition, Hooters is not fooling around this year, as they are offering a special of 10 wings—bone-in or boneless—for only £3.99 on April 1. This deal aims to entice wing lovers, making it a perfect opportunity to enjoy a favourite dish at a fraction of the usual price.
Throughout the month of April, Olive Garden is promoting its “Buy Once, Take One” deal, where customers can enjoy a main course at £14.99 and receive a second chilled entrée for free. This promotion not only appeals to those dining out but also offers convenience for later enjoyment.
Meanwhile, Subway aims to offer a meaningful deal by providing all Sub Club members with a complimentary footlong sandwich, available with the purchase of another footlong from April 1 through April 28. Chief Marketing Officer Dave Skena noted the rising costs affecting everyday expenses, highlighting the company’s effort to deliver added value to its customers during challenging financial times.
Lastly, The Cheesecake Factory is inviting customers to download its new app by April 30 to receive a free slice of cheesecake with any purchase. This promotion, while tied to the timing of April Fools’ Day, assures customers it is a legitimate offer.
As customers prepare for April Fools’ Day, the combination of fun, surprises, and genuinely enticing promotions promises to add an exciting twist to dining experiences across the UK. Whether indulging in cheeky culinary innovations or enjoying substantial savings, there is no shortage of celebrations and genuine deals to partake in this quirky holiday.
