Nicky Hilton Rothschild is once again turning heads as she showcases her sophisticated style during Milan Fashion Week. The socialite, known for her keen eye for fashion, attended the highly anticipated Max Mara Fall-Winter 2026 show, eager to immerse herself in the timeless elegance that the Italian fashion house represents. Sharing her experience with PEOPLE, Hilton Rothschild expressed her admiration for the brand, stating, “Max Mara is also one of my favourite brands. I love the clothes and adore the family. Everything is so timeless and chic. No one does luxury quite like them.”
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Max Mara holds a special place in Hilton Rothschild’s wardrobe. She reminisced about her childhood, recalling her mother’s iconic camel coat. “Growing up, I remember my mother wearing it all the time. I used to borrow hers,” she shared, highlighting the sentimental connection she has with the brand. For her latest appearance, she chose the Max Mara Ludmilla coat, pairing it expertly with the label’s Whitney bag and accessorising with jewellery from her own line, Theo Grace.

As is customary for Hilton Rothschild, the day began with a pampering routine aimed at perfecting her look for the big show. Reflecting on her usual preparations, she mentioned, “I always start the day with a nice breakfast.” On show day, her choice menu included “eggs, avocado, fruit, and delicious Italian coffee,” pointing out her fondness for room service. This routine demonstrates her desire to maintain some consistency, even amidst the fast pace of Fashion Week.

After attending glamorous events, Hilton Rothschild often eases back into relaxation mode. “It’s makeup off immediately and get into a robe. If I have time, I’ll do a quick mask. I FaceTime the kids and answer some emails in bed,” she disclosed. Her post-event rituals also reflect her dedication to self-care and family, balancing her social responsibilities with personal connections.
On the topic of her beauty regime, Hilton Rothschild expressed a fascination with Korean beauty trends, particularly the coveted glass skin look. “This morning before the show I woke up extra-early and gave myself a mini facial. I guashaed my face with my favourite beauty tool and used The Whoo imperial youth collection,” she explained, showcasing her commitment to skincare. Quick fixes like the 111 Skin sheet mask serve her well when time is tight.
For the show itself, she drew inspiration from the concept of modern Milanese chic. Her hairstylist, Vanina Guida, crafted an elegant low bun, while makeup artist Stanislao Iafulli employed soft glam techniques to enhance her natural beauty. Hilton Rothschild noted, “A nod to classic femininity always” is crucial in her style, particularly highlighted by the appeal of a camel coat. She complemented her ensemble with gloves and a scarf, adding a vintage flair.
Hilton Rothschild emphasised that Fashion Week is an opportunity for creative expression. “During Fashion Week, I feel you can have a bit more fun and experiment with your outfits, especially in Italy — it’s extra,” she remarked. She explained that the event allows for a playful engagement with fashion, encouraging her to showcase pieces she might not typically wear.
As a seasoned attendee of the industry, the socialite also shared a valuable tip for navigating the busy show schedules of Fashion Week. “I like to take a snack when I’m going to a fashion event. There is always a bit of waiting around,” she said. On this occasion, she opted for leftover biscotti from room service, highlighting the practical side of her glamorous lifestyle.
Outside of the fashion scene, Hilton Rothschild expressed her delight in experiencing the culinary offerings of Milan. “I have lost count of the amount of pasta and pizza I have consumed this trip so far. Italian is my absolute favourite cuisine,” she revealed enthusiastically. Her shopping excursions have also proven fruitful, as she excitedly disclosed her recent purchase of baby blue heels from Aquazzura.
With her impeccable lifestyle and flair for fashion, Nicky Hilton Rothschild continues to embody the essence of glamour at Milan Fashion Week, proving once more that her influence in the world of style endures.
