Costco has introduced a new seasonal treat in its food courts, embracing the flavours of autumn with the launch of an Apple Pie Sundae priced at £2.99. As the leaves begin to fall, this delightful dessert combines creamy vanilla ice cream with a topping of apple pie filling and crunchy pie crust pieces, a combination that has already garnered enthusiastic responses from fans on social media.
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Veronica Seabrooks, a popular figure on Instagram under the handle @costco.savvy, shared a video showcasing the new sundae, which has sparked considerable excitement among shoppers. In her post, she highlighted the generous portions, showing a cup filled with vanilla ice cream lavishly adorned with gooey apple topping and crunchy crust. The innovation seems to hit the mark for those looking for a sweet way to honour the autumnal season. “You’re basically getting an apple pie and ice cream all in one dessert,” Seabrooks remarked, expressing general approval of the new offering.
In addition to the newly unveiled sundae, Costco continues to offer its traditional ice cream sundaes, available now for £2.49. These classic options include vanilla ice cream layered with either strawberry or chocolate toppings, catering to those who may prefer a more familiar flavour combination.
The retailer is known for its seasonal menu rotations, which change roughly every quarter. Previous flavours have included the likes of Double Chocolate Mint and CCaramel Churro, indicating Costco’s commitment to keeping its menu fresh and exciting for customers. While Costco has yet to officially comment on this new dessert, the palpable buzz surrounding it suggests that it is well-received by its dedicated customer base.
Fans who have seen Seabrooks’s post have showered it with praise and humorous remarks in the comments section, which boasts an impressive 2.5 million views. One enthusiastic commenter joked about needing to take a dairy pill before indulging, while another playfully suggested using a churro as a makeshift spoon for the sundae. The churro, having made its own return to Costco’s menu, has been a source of joy for many. Its reintroduction was confirmed earlier this month via an Instagram video that highlighted customer requests for its revival.
The churro, which is served warm and coated in cinnamon sugar, is priced at £1.49 and has proven tremendously popular among Costco shoppers. Since its return, many fans have expressed their desire for the beloved snack to become a permanent fixture, with voices in the comments urging Costco to dispense with the ‘limited time’ label.
Earlier this year, Costco also made headlines when it updated its long-standing hot dog combo for the first time in over 40 years, adding bottled water as an option alongside the classic quarter-pound hot dog. Traditionally, the hot dog combo had only been paired with a 20-ounce soda or water from the fountain, but this change indicates the brand’s willingness to adapt and evolve in response to customer preferences.
The Apple Pie Sundae serves as a testament to Costco’s ability to innovate while still maintaining its classic offerings that loyal customers have come to love and expect. As autumn approaches, this dessert adds a festive touch to the retailer’s food courts and undoubtedly enhances the shopping experience for many.
With its appealing price point, seasonal ingredients, and incorporation of nostalgia through apple pie, the Apple Pie Sundae is likely to become a cherished treat for customers looking to indulge in festive flavours while visiting their local Costco. The combination of apple pie and ice cream resonates well with crowd favourites, and it seems the retailer has ingeniously tapped into the spirit of the season with this latest culinary offering.