Cindy Crawford has once again brought to life one of her most remembered commercial appearances as she recreated her iconic 1992 Pepsi advert alongside her son, Presley Gerber, in 2018. This collaboration was particularly poignant as it featured the talents of her then 18-year-old son, making the project a family affair steeped in nostalgia.
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The original Pepsi commercial, which first captured the public’s attention during Super Bowl XXVI, is celebrated as one of the finest adverts to have ever aired during the event. In it, Crawford famously pulls into a gas station in a striking red sports car, wearing a white tank top and denim shorts. The ad amusingly reveals that two young boys watching her are actually mesmerised by a redesigned Pepsi can, rather than the supermodel herself.
Discussing the renewed version of the commercial, Crawford remarked that it provided an opportunity to reflect on her earlier work, especially as the original ad often resurfaces in discussions around the Super Bowl. Speaking in 2018, she shared, “This time of year it always gets featured in the roundups of the Best Super Bowl Commercials ever.” She expressed her fondness for the original, recalling its catchy music and the charming young actors involved, noting how it brought joy to many.
The new rendition aired during Super Bowl LII and carried a special significance for Crawford as it incorporated her son. “To include now my next generation, Presley, just makes it that much more familial feeling,” she explained at the time, expressing a hope that the updated ad would evoke warm and fuzzy feelings for viewers.
Crawford also conveyed her excitement about collaborating with her son. “We drove to work together, we shared a trailer, and just as a mum watching him perform, I was the proud stage mom standing by the monitor,” she shared with enthusiasm. This personal connection added depth to the recollection of the iconic commercial, making the experience all the more special for both mother and son.
Tragically, on September 20, 2026, the family suffered a devastating loss with the passing of Presley Gerber at the young age of 27. His untimely death occurred while he was in a rehabilitation facility, prompting a profound wave of grief within the family.
In the wake of Presley’s death, a representative for Crawford and her family appealed for privacy during this challenging time, acknowledging the heightened emotions surrounding their loss. The impact of his passing has resonated deeply within the community, reflecting the love and affection many felt for the young man.
Following his death, an investigation was initiated by the Los Angeles County Medical Examiner’s office, which stated that more information would be forthcoming as inquiries continued. Details released so far revealed that paramedics pronounced Gerber dead shortly after 9:45 am on the date of his passing, with the Santa Monica Police Department leading the investigation into his circumstances.
The Crawford family is undoubtedly navigating a period of deep sorrow and reflection, surrounded by memories of their beloved son and brother. As they seek solace, the emotional resonance of Presley’s collaboration with his mother in the Pepsi advertisement will likely remain a cherished part of their shared legacy.