Joanna Gaines, the well-known HGTV star, is excitedly witnessing her son, Crew, display entrepreneurial spirit at just eight years of age. Recently, she took to Instagram to showcase her son’s venture, where he prepared and managed his own farm stand, another testament to the creative and industrious environment cultivated by Joanna and her husband, Chip Gaines.
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In a charming video posted on her social media, Joanna depicted a day in the life of Crew as he diligently set up his farm stand. The video highlighted his efforts in picking fresh vegetables from the garden, crafting an eye-catching sign, and engaging with customers. “Busy morning at the office for Crew—His farm stand sold out in the first hour!” she exuberantly shared in her caption. Joanna expressed her pride in her son’s hard work and thanked the Magnolia and Magnolia Realty teams for their support.
Joanna and Chip, who are both 48 years old, share five children: Drake, 21, Ella, 19, Duke, 18, Emmie, 16, and their youngest, Crew. Despite their public personas as stars of the hit show “Fixer Upper,” the couple have made a conscious choice to keep their children mostly out of the public eye. They rarely share images or details about their family life, allowing their children to enjoy a more typical upbringing away from the spotlight.
Earlier this year, Joanna provided a glimpse of her family during their spring break holiday. She posted another heartwarming video that showcased moments of joy spent skiing together at a mountain retreat. The footage captured their children playing card games, sharing laughter around a campfire, and enjoying the snowy slopes. “Spring break ‘26,” Joanna wrote, highlighting a family gathering that included all five kids, with special joy in her voice for having everyone present.
In June, Joanna reflected on cherished memories by posting a nostalgic clip of her four older children when they were much younger. The video, set to Alan Jackson’s “Remember When,” featured the siblings during a car ride, giggling and fidgeting in their seatbelts. It was a poignant reminder of their early years together before Crew was born. In her heartfelt caption, Joanna mentioned, “This was back when we had four car seats in the car and our four kiddos were 4 years old and under.” She expressed gratitude for Chip’s involvement as an attentive father, noting, “Thank you for loving our five children so dang well.”
Despite their fame and success with the Magnolia brand, Joanna and Chip remain committed to giving their children a balanced and grounded upbringing. They strive to provide a sense of normality, often acknowledging the dissonance between their family life and public perception. Joanna shared, “They’re so young and we want to give them the chance to have a normal childhood. When we wake up in the morning, I think we’re normal. But then you go to Target and it’s definitely different. We’re both in awe.”
Additionally, the couple prioritise kindness in their family’s values, consciously instilling an ethos of compassion in each of their children. Joanna expressed her commitment to teaching her kids the importance of being kind to themselves, their siblings, neighbours, and those who may seem isolated. “Every day we try to teach our own kids to be kind to themselves, to each other, to neighbours and especially to those who look like they are alone,” she stated in a previous interview.
As Joanna celebrates her son’s early foray into entrepreneurship, it is clear that the Gaines family values hard work, creativity, and a strong moral compass. The supportive environment they have fostered not only nurtures talent but also encourages their children to pursue their passions in a way that aligns with their family values.
With their shared commitment to family, the preservation of childhood innocence, and a focus on kindness, Joanna and Chip are indeed navigating the challenging waters of fame while prioritising their children’s well-being. As Crew continues to explore his interests, it will be interesting to see how his entrepreneurial journey develops in the future, supported by his loving family every step of the way.