Jordyn Woods, engaged to New York Knicks centre Karl-Anthony Towns, has embraced a unique superstition during the ongoing 2026 NBA Finals, showcasing a lucky accessory that she believes contributes to the team’s success. Throughout the playoffs, Woods has been an ever-present figure at Madison Square Garden, donned in fashionable outfits that echo the Knicks’ iconic orange and blue colours. Yet, it is her orange purse, a mini clutch from her own brand, Woods by Jordyn, that has truly captured the attention of fans and commentators alike.
:max_bytes(150000):strip_icc():format(jpeg)/jordyn-woods-lucky-knicks-bag-060826-705829f7d89144b9abbca459b1268c6c.jpg)
As the Knicks hold a commanding 3-1 edge over the San Antonio Spurs in the championship series, the influence of Woods’ lucky charm appears undeniable. The Tux Clutch Summer Citrus bag has reportedly been present at every victorious game, suggesting a correlation between Woods’ choice of accessory and her fiancé’s on-court triumphs. The bag, paired with her stylish game-day attire often featuring Karl-Anthony Towns’ number, has transformed into a symbol of both her commitment and good fortune.
This narrative echoes a sentiment famously expressed by Knicks superfan Spike Lee when he said, “It’s gotta be the shoes.” For Woods, however, her belief in the power of her orange bag has turned into a communal superstition, with over 11 million Instagram followers paying close attention to this colourful emblem of good luck. Many fans are drawn to the idea that a single accessory could be instrumental in facilitating the Knicks’ promising playoff run.
Amidst the excitement surrounding Game 3, an unexpected announcement sent ripples of concern through both Woods and the Knicks’ fanbase. Madison Square Garden, in response to security measures surrounding a planned visit from President Donald Trump, enforced a no-bag policy for attendees. This announcement created anxiety among supporters who feared that the luck associated with Woods’ bag would be absent during a crucial moment in the series.
Despite creative attempts to navigate this restriction—Woods designed a pair of orange heels that incorporated elements of her cherished clutch into the stylish footwear—the game resulted in a disappointing 115-111 loss to the Spurs. That setback reinforced the notion of the bag’s significance, leading many to believe that the Knicks’ success was intertwined with Woods’ ritualistic practices.
Fortunately, the restrictions were lifted ahead of Game 4, allowing Woods to reclaim her lucky charm for the match. In what would later be dubbed one of the most remarkable comebacks in NBA Finals history, the Knicks rose from a staggering 29-point deficit to clinch a thrilling 107-106 victory, bolstering hopes of securing the championship trophy.
Reflecting on the win, Woods shared her triumph on social media, stating, “Idk, I think the bag works,” suggesting a whimsical acceptance of her good fortune. Clad in a chic all-white outfit paired with black sunglasses, she held the orange purse aloft, further solidifying its role as a talisman in the Knicks’ playoff journey.
In an interview with Vogue following Game 2 of the Eastern Conference Finals, Woods elaborated on her superstitions, noting the significance of her chosen outfit and accessories as “part of the ritual” that coincided with the team’s winning streak. “We’re nine wins in, and now I have my lucky Woods by Jordyn bag,” she revealed, emphasising her reluctance to alter her routine given the team’s momentum.
Woods even recounted tailoring a special version of her bag specifically for the playoffs, marking the beginning of its association with the Knicks’ success. “At this point, I’m not risking changing anything,” she admitted, underscoring the intense scrutiny she feels from fans monitoring her every move.
The rituals surrounding her game-day attire have reached a point where Woods fears facing criticism from the public if she fails to showcase the bag during close games. “It’s gotten to the point where if people don’t see me carrying it during a close game, they start blaming me for changing the routine,” she said, hinting at the weight of responsibility she feels in this unorthodox good luck charm scenario.
As the series continues, the Knicks are set to meet the Spurs once again on Saturday, June 13. With the stakes high and a championship at stake, all eyes will remain on Woods and her lucky bag as they hope for another victory that could bring the coveted Larry O’Brien Championship Trophy to New York City.