Hailey Bieber, the 29-year-old founder of Rhode, recently delighted her followers on Instagram by sharing a heartwarming video featuring her 20-month-old son, Jack Blues, affectionately feeding her snacks. The sweet moment, captured on Wednesday, 13 May, showcases the tender bond between mother and son as Jack’s tiny hand playfully offers her food while perched on her knee.
:max_bytes(150000):strip_icc():format(jpeg)/hailey-justin-jack-bieber-051426-e6c292e1998b4c7e99873e87be4f05c9.jpg)
In the charming clip, accompanied by Stevie Wonder’s classic track “Isn’t She Lovely,” Hailey playfully dubbed her son a “personal snack machine” in the caption. The light-hearted post was further complemented by a touching mirror selfie of the pair, in which she kisses Jack, carefully placing a pink heart over his face to protect his privacy.
This affectionate display of motherhood follows Hailey’s celebration of her second Mother’s Day with Jack, which took place on Sunday, 10 May. To commemorate the occasion, she posted a poignant black-and-white selfie of the duo on her Instagram Stories, alongside a heartfelt message: “I love being your mommy.”
Recently, the model and beauty entrepreneur opened up about her experiences with motherhood during a candid interview with Time, which was shared on YouTube on 6 May. It was revealed that Jack was born in August 2024, the same year Hailey sold her beauty brand, Rhode, to e.l.f. Beauty. Reflecting on this significant period of her life, Hailey remarked on the overwhelming nature of undergoing both personal and professional transformations simultaneously.
“Becoming a mum is, so far in my life, the biggest change I’ve ever been through,” she noted. Hailey expressed that for many women, the transition to motherhood can lead to profound shifts in identity. She found the convergence of her business success and new parenting responsibilities both “interesting” and at times challenging, as she felt “stretched in a lot of ways.”
In a recent conversation with Interview Magazine, Hailey also voiced her anxieties regarding the world that Jack will grow up in. “That’s probably the most anxiety I have as a parent,” she shared. “The world he’s growing up in is very, very scary, and it feels so bleak, thinking about the future.” Despite these concerns, she finds solace in creating a nurturing and loving home for her child. “As long as he’s growing up in an environment at home that’s really loving and beautiful, that’s all that I can hope for,” she added.
Looking ahead, Hailey expressed a desire to expand her family, admitting that while she would love to have more children, she intends to take things one step at a time. “Some days I want two. Some days I want five,” she reflected, revealing her long-term aspiration for a family life filled with love and support.
As Hailey navigates the joys and challenges of motherhood, it is clear that her role as a mother to Jack is at the forefront of her life. From sharing playful moments on social media to addressing the serious considerations of raising a child in today’s complex world, Hailey’s authentic portrayal of her experiences resonates deeply with many parents navigating similar journeys.
Hailey Bieber’s recent posts not only showcase the affectionate relationship with her son but also offer insight into the introspective side of her motherhood journey, blending the delights of parenting with the realities of contemporary life. As she continues to balance her career and family life, Hailey remains a relatable figure for many, reminding us all of the beauty and challenges that come with parenthood.