**Balancing Parenthood and Career: Abbie Herbert Shares Insights on Managing Life as a Busy Mumfluencer**
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In the whirlwind world of social media influence, Abbie Herbert stands out not only for her engaging content but also for her ability to juggle the demands of motherhood and a thriving career. Abbie, who has been married to fellow influencer Josh Herbert since 2019, frequently shares insights from her life as a mother of three children under four years old. With Poppy, age four, Jagger, three, and their newly born son, Rocky Blue, the couple has established a family dynamic that allows them to thrive both personally and professionally.
Abbie’s latest discussion with PEOPLE highlights her strategies for maintaining a fulfilling family life amid the chaos of parenthood. Balancing a full-time career in content creation and modelling with her responsibilities as a mother has led her to develop an effective routine. She describes life at home after the children return from school as a “chaos and running all over” scenario, yet she maintains a positive outlook on their situation.
Working from home, the Herberts remain close, but the arrival of the children complicates their time together. However, they have deftly woven their responsibilities into a cohesive routine. Abbie emphasises the importance of spending time as a family unit rather than individually separating for their respective activities. For example, when taking Poppy to her cheerleading practice, Abbie and Josh involve their younger children by going to a nearby bookstore, transforming an errand into an opportunity for connection.
An important aspect of their routine is allocating time for just the two of them. Abbie advocates for early bedtimes for the children, which allows her and Josh to catch up over a television show in the evenings. “We’re big show people,” she remarks, and these moments have become a significant part of their bonding time as a couple.
Despite their busy schedules, Abbie notes that prioritising time for one another is essential. Although the couple has had to forgo certain traditional date nights, they have learned to integrate quality time into their daily lives. She recalls the advice of their paediatrician to ensure they dedicate at least one outing together each week, whether it be for breakfast or lunch, reinforcing the necessity of nurturing their marriage.
Recognising that modern motherhood is filled with pressures, Abbie has also embarked on a personal journey. She is in the process of balancing her identity as an influencer and a mother while striving to maintain her sense of individuality. “I love being a mum, but I don’t want that to be my whole identity,” she candidly shares. This mindset shapes her approach to both her work and personal life; she hopes her children grow up understanding that pursuing one’s passions is vital, even amidst family life.
The influence of “mum guilt” is palpable for many mothers, and Abbie is no exception. She candidly admits that she often strives to provide ample time and attention to her children, whilst also fulfilling her professional commitments. Balancing her career and familial responsibilities, alongside focusing on her marriage, can be daunting. Nevertheless, Abbie aims to share her authenticity through social media, showing her followers the realities of motherhood and career.
Recently, Abbie collaborated with Momcozy on their Mother’s Day campaign titled “Choose You, Too,” advocating for self-care among mothers. This partnership underscores her belief in the necessity for mothers to recognise their own needs and desires alongside their children’s. Abbie’s message resonates with many, reinforcing that self-care can coexist with motherhood.
As Abbie Herbert continues to share snippets of her life online, she remains an inspiring figure for many aspiring mothers and influencers. Her dedication to striking a balance between family life and her career serves as both a lesson and an encouragement for those navigating the complexities of modern parenting. Abbie’s approach offers a refreshing perspective, reminding others that while challenges exist, it is possible to embrace both personal identity and family commitments.