**Pittsburgh Bar Aims to Rebuild Trust After Viral Rat Video Incident**
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In the wake of a viral video that depicted a rat near the beer taps, The Urban Tap, a gastropub based in Pittsburgh, is making concerted efforts to restore customer confidence as business declines. Owner John DeMauro has acknowledged that the footage, which circulated widely online, has had a significant impact on the bar’s patronage, particularly in the days following the incident.
The troubling video emerged earlier this month, prompting immediate scrutiny of the establishment’s hygiene practices. Following the online uproar, health officials promptly conducted an inspection to assess the situation. Fortunately for the bar, the inspectors did not find evidence of an active rodent infestation. However, they did identify rodent droppings in several locations, notably in the basement.
DeMauro expressed that the decreased foot traffic has indeed posed challenges for the business, especially in the initial aftermath of the video’s release. “Less foot traffic, business was tough, especially initially,” he told CBS’ KDKA. The gravity of the situation has not been lost on him, leading to proactive measures to address the public’s concerns over cleanliness and safety.
In a recent post on Instagram, The Urban Tap disclosed the outcomes of a health department re-inspection. The management team has taken the matter seriously, implementing operational improvements to uphold the highest standards of food safety and overall cleanliness. The post highlighted that the rodent droppings had been removed, the affected areas thoroughly disinfected, and new preventative measures established to mitigate future issues.
DeMauro has taken the initiative to openly communicate with customers about the actions taken in response to the incident. He understands the discomfort the video has caused and considers rebuilding trust paramount. “The video certainly can make people feel uncomfortable,” he stated. “It’s our responsibility to gain back that trust. I would like them to know that there are individuals at this restaurant who sincerely care about it.”
In addition to addressing health concerns, the bar has expressed gratitude for the continued support from loyal customers during this challenging period. The restaurant’s social media update acknowledged the guidance from the Health Department and appreciated the understanding and patience shown by guests as the team worked to rectify the situation.
To further engage with the community and express appreciation, The Urban Tap announced plans for a special community event. This occasion will feature an all-day happy hour, complimentary desserts, and a bespoke cocktail menu. Notably, a portion of the drink sales will be donated to the South Side Community Action Network, a local nonprofit organisation committed to advancing neighbourhood initiatives.
As the bar works to regain its footing, the response from customers remains overwhelmingly positive. Many have taken to social media to share their encouragement and support. One commenter stated, “I think I can speak for several people when I say we aren’t going anywhere,” praising the bar’s transparency and honesty in handling the situation.
Another loyal customer remarked, “I will always be a customer! Best food. I really admire how you handled such a difficult time.” Such messages serve as a testament to the community’s resilience and the strong connection customers have with The Urban Tap.
As the Pittsburgh establishment looks forward to rebuilding and regaining its footing, it remains committed to ensuring customer safety and satisfaction. The proactive measures taken by the management indicate their dedication to maintaining the highest standards while fostering a lasting relationship with their clientele. The planned community event could play a significant role in re-establishing the bar’s presence in the local scene and showcasing their commitment to improvement.
While the incident may have momentarily shaken confidence, The Urban Tap is determined to emerge from this challenge stronger and more connected to the community it serves.