2025 Emmys: Joella from ‘RuPaul’s Drag Race’ Stuns in Labubu Attire on the Red Carpet
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Joella, a standout star from season 17 of ‘RuPaul’s Drag Race’, made a grand entrance at the 2025 Emmy Awards, turning heads as she stepped onto the red carpet dressed as a Labubu doll. The 25-year-old reality TV personality donned a full fur suit with a helmet, sparking curiosity among onlookers as they tried to guess who was concealed beneath the elaborate costume. Completing her ensemble with a quirky touch, Joella carried a purse shaped like a Chinese food takeout box, adding a playful flair to her red carpet look.

Taking to her Instagram, Joella proudly shared snapshots and videos showcasing her transformation into the Labubu character, referring to her outfit as the “Labubu Slaysian Edition”. Labubu dolls, as described on the Pop Mart website, are depicted as devilish yet charming monsters with distinctive features like pointed ears, mischievous smiles, and sharp teeth. The attention to detail in Joella’s costume highlighted her creativity and whimsical approach to fashion, earning praise from fans and fashion enthusiasts alike.
During the prestigious event, Joella was joined by her fellow Drag Race alum Kori King, who made a striking appearance as Michael Jackson. The duo’s bold and unconventional fashion choices resonated well with the audience, eliciting admiration for their daring and humorous outfits. Fans flooded social media with accolades for the pair, expressing delight and admiration for their boldness and originality. Joella’s bold fashion statement at the Emmys exemplified her fearless approach to self-expression and showcased her unique sense of style.
Both Joella and King rose to fame through their involvement in season 17 of RuPaul’s Drag Race, a reality competition series that has garnered critical acclaim and a dedicated fan following over the years. The show, which received eight Emmy nominations this year, has consistently demonstrated its appeal and relevance within the realm of reality television, securing a total of 29 Emmy wins since its inception. RuPaul, the show’s iconic host and creator, has been instrumental in shaping the series into a cultural phenomenon, embodying the ethos of inclusivity and self-empowerment through the art of drag.
Reflecting on the essence of drag and its transformative power, RuPaul once shared a poignant insight that resonates with participants and audiences alike, “You’re born naked and the rest is drag.” This profound statement encapsulates the essence of self-discovery and individuality that defines the drag community, emphasising the freedom to embrace one’s true identity and express it boldly. RuPaul’s Drag Race continues to serve as a platform for diverse voices and narratives, championing the spirit of authenticity and creativity that transcends conventional norms.
As the 77th annual Primetime Emmy Awards unfolded, showcasing a blend of talent and glamour, Joella’s vibrant presence on the red carpet added a touch of eccentricity and theatricality to the star-studded event. Her Labubu-inspired ensemble, infused with personality and charm, underscored the power of fashion as a form of artistic expression and self-representation. Through her fearless fashion choices and imaginative styling, Joella redefined traditional notions of beauty and sophistication, leaving a lasting impression on spectators and fashion enthusiasts alike.
In a realm where creativity knows no bounds, Joella’s audacious fashion statement at the 2025 Emmys serves as a testament to the transformative power of self-expression and individuality. As the world of entertainment continues to embrace diversity and authenticity, figures like Joella and her contemporaries pave the way for a more inclusive and vibrant industry, where uniqueness is celebrated and individuality reigns supreme. The 2025 Emmys stand as a testament to the limitless possibilities of self-expression and creativity, where fashion becomes a canvas for personal storytelling and artistic innovation.
