The 2025 Victoria’s Secret Fashion Show has unveiled the first models set to grace the runway this year, with a mix of fresh faces and seasoned veterans creating buzz and excitement among fans. The highly anticipated event, which made a comeback in 2024 after a five-year hiatus, is scheduled to take place on October 15. The announcement of the initial six models set to walk in the 2025 show was made via an Instagram Reel on Tuesday, September 2, by the iconic lingerie brand.
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Among the models revealed for the upcoming show are familiar names like Adriana Lima, Alex Consani, Anok Yai, Joan Smalls, Lily Aldridge, and Yumi Nu. Fans eagerly shared their enthusiasm in the comment section, expressing their wishes for a return to the classic Victoria’s Secret runway aesthetic with glitter, bouncy hair, and flawless makeup. The inclusion of both established and fresh talent promises an exciting showcase that is sure to captivate audiences.
Alex Consani, who made history as the first transgender model to walk the Victoria’s Secret runway in 2024, is set to make a return this year. Joining her is Anok Yai, who also made her Angel debut in the previous show. Lily Aldridge, a veteran of the brand’s runway shows from 2009 to 2017, is making a much-anticipated comeback. Additionally, familiar faces like Adriana Lima and Joan Smalls, who have a rich history with Victoria’s Secret, are set to grace the runway once again.
Yumi Nu, a newcomer to the Victoria’s Secret runway, adds a fresh dynamic to the lineup. While this will be her first time walking for the brand, Nu’s presence brings a new perspective and energy to the show. The diversity in the casting reflects a shift towards more inclusive and representative beauty standards in the fashion industry, a move that has been well received by audiences worldwide.
The return of the Victoria’s Secret Fashion Show in 2024 marked a significant moment for the brand, following its cancellation in 2019. The decision to bring back the show was part of a broader strategy to redefine the brand’s image and connect with consumers in a more meaningful way. Stuart B. Burgdoerfer, the chief financial officer of L Brands, highlighted the importance of evolving the brand’s messaging and engaging with customers effectively under the leadership of CEO John Mehas.
The show’s revival comes after a period of controversy surrounding comments made by former Chief Marketing Officer Ed Razek in 2018, which sparked criticism and calls for greater diversity and inclusion. Razek’s remarks, which suggested a lack of openness to transgender or curvy models in the show, led to backlash and eventually his resignation from the company in 2019. Victoria’s Secret has since made efforts to address these concerns and embrace a more diverse representation in its lineup.
As the countdown to the 2025 Victoria’s Secret Fashion Show begins, anticipation is building for a spectacular showcase of fashion, beauty, and empowerment. With a mix of iconic models and fresh talent set to grace the runway, this year’s show promises to be a celebration of diversity, glamour, and the enduring legacy of the Victoria’s Secret brand. Stay tuned for more updates and reveals as the excitement continues to build for this highly anticipated event.