Florida mom, Jen Jean-Pierre Maull, had an unexpected parenting moment during a casual trip to Ulta with her daughter, Teagan Ripley Maull. In an adorable TikTok video shared on August 8, Jen found herself explaining to her 5-year-old daughter that “Anybody can wear makeup, okay? Even boys,” in response to Teagan’s confusion over a poster featuring celebrity makeup artist Ariel Tejada wearing makeup.
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The heartwarming exchange quickly went viral, amassing 1.9 million views and praise from viewers commending Jen for her inclusive and educational approach. Commenters lauded Jen’s parenting style, emphasizing the importance of seizing teaching opportunities wherever they arise. The video even caught the attention of renowned figures in the beauty industry like Patrick Ta, Jeffree Star, and Manuel Gutierrez Jr., aka Manny MUA.
Reflecting on the incident, Jen shared that her daughter had previously asked about a woman with a facial mark on a poster, prompting a discussion on diversity and beauty standards. Jen noted how she encourages empathy and kindness in her daughter by addressing such situations in a thoughtful manner.

Further conversations with Teagan revealed deeper insights into societal gender norms. Jen highlighted that while her daughter had not explicitly been taught that boys don’t wear makeup, these stereotypes are subtly ingrained through various societal messages and expectations surrounding gender roles.
Despite not intending to delve into discussions on gender roles that day, Jen expressed her satisfaction in fostering an environment where her daughter feels comfortable expressing her emotions and posing questions. She underscored the importance of open communication and being a supportive space for Teagan.
For Jen, the viral moment at Ulta served as a platform to promote inclusivity and understanding, encouraging other parents to engage in similar dialogues with their children. Drawing from personal experiences, Jen emphasized the impact of parental influence on shaping a child’s perspective of the world.
As a beauty enthusiast and mother, Jen emphasized the significance of creating a welcoming environment where individuals feel accepted for who they are. Her hope is that the viral exchange with Teagan will inspire more parents to embrace conversations around diversity, acceptance, and challenging societal norms.
In conclusion, Jen’s impromptu lesson on makeup transcended beyond a simple interaction at a beauty store, resonating with a global audience and sparking conversations about inclusivity, gender stereotypes, and the power of parental guidance in shaping a child’s values and beliefs.
