Jerry Jones Claims He Received Death Threats When He Bought the Dallas Cowboys and Fired Coach Tom Landry

Jerry Jones, the owner of the Dallas Cowboys, recently disclosed that he received death threats when he acquired the team back in 1989. The revelation came to light in the Netflix docuseries ‘America’s Team: The Gambler and His Cowboys,’ where Jones reflects on the challenges he faced after making significant changes to the team, including the controversial decision to fire the legendary coach Tom Landry.

Jones’ purchase of the Dallas Cowboys in 1989 and subsequent dismissal of Tom Landry, a revered figure in the franchise, stirred significant backlash among fans and followers. Appointing himself as the team’s president and general manager further fueled discontent within the Cowboys community. Describing the intense scrutiny he faced, Jones likened himself to ‘Darth Vader’ in the eyes of the public, signifying the animosity he encountered during that period.

With the state of Texas known for its passionate football culture, the backlash against Jones was particularly intense, with reports indicating that he received multiple death threats following the controversial changes to the team. The decision to fire Landry, who had a longstanding tenure with the Cowboys, evoked strong emotions among fans, as demonstrated by the large turnout of over 100,000 people for a parade in Landry’s honor.

Reflecting on the events of that time, Jones acknowledged that the dismissal of Coach Landry might have been a misstep in terms of public relations, especially considering the team’s dismal performance under Landry’s leadership in the previous season. Despite facing criticism and doubt, Jones remained resolute in his decisions, firm in his resolve to steer the Cowboys towards success in a challenging environment.

Following the tumultuous period after acquiring the team, Jones took decisive action by appointing Jimmy Johnson, his longtime friend and former teammate, as the new head coach. The move, which came after a press conference marred by controversy and dubbed the ‘Saturday Night Massacre,’ signalled a new chapter for the Cowboys under Johnson’s leadership.

Jones’s daughter, Charlotte Jones Anderson, who serves as the team’s executive vice president and chief brand officer, reflected on the uncertain circumstances that surrounded the team following the changes. Despite facing adversity and backlash, Jones remained steadfast in his commitment to the team, embracing the challenges and critics that came his way.

Amidst the adversity and negativity, Jones remained resolute in his determination to lead the Cowboys to success, undeterred by the hostility and criticism he encountered. His unwavering dedication and perseverance in the face of adversity underscored his commitment to the team and his vision for its future, setting the stage for a transformative era in the history of the Dallas Cowboys.