Megan Thee Stallion Launches Her Own Tequila Brand
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Megan Thee Stallion, the Grammy-winning musician, has recently introduced her very own tequila brand. Celebrating her 30th birthday milestone on February 15th, the artist unveiled ‘Chicas Divertidas,’ her new tequila brand. Emphasising the importance of creating a drink meant for sharing and enjoying with her fans, known as the ‘Hotties,’ Megan expressed her vision for the brand to embody smoothness, allure, and premium quality.
In a statement shared with PEOPLE, Megan mentioned, “As someone who values good vibes and great memories, I knew I wanted to create a tequila that was designed to be shared and savoured with my Hotties. Smooth, sultry, and premium.” She also added, “This process has been years in the making, and I’m so proud to take this next step in my journey as an entrepreneur and launch this brand.”
The tequila, named Chicas Divertidas, is crafted from single-source, 100% Blue Weber agave sourced from the volcanic highlands of Jalisco, Mexico. Produced at the renowned Casa Centinela distillery, the brand offers two distinct variations – Blanco and Reposado. The Blanco tequila boasts citrus, rosemary, and green tea notes, apt for casual enjoyment. On the other hand, Reposado presents a more refined taste with hints of caramelized agave, American oak, and cooking spices.
The vibrant bottle design of Chicas Divertidas is a reflection of Megan Thee Stallion’s vibrant personality. Inspired by the Angel’s Trumpet flower and the core agave ingredient, each 750ml bottle displays a gradient of bright colours, such as orange, pink, red, and purple, with grooves resembling the agave plant. The distinctive touch is a broken heart topper with a dagger piercing through it, adding a unique and edgy flair.
Interested consumers can pre-order the Chicas Divertidas tequila on ChicasDivertidasTequila.com and ReserveBar.com. Additionally, limited quantities will be available at select retailers across the United States. Megan’s foray into the food and beverage industry is not new; she previously collaborated with Popeyes and Goldbelly. Her partnership with Popeyes introduced a limited-edition “hottie” sauce, while with Goldbelly, she created Megan’s H-Town Hottie Pie, a decadent sweet treat inspired by her Houston roots.
Through her entrepreneurial ventures and creative collaborations, Megan Thee Stallion continues to expand her brand influence beyond music. Stay tuned for more updates on Megan’s entrepreneurial journey and the reception of Chicas Divertidas within the spirits market.
Overall, Megan Thee Stallion’s launch of Chicas Divertidas tequila brand marks a significant milestone in her career, showcasing her versatility as an artist and entrepreneur in the competitive spirits industry.