Why Directing Rita Ora’s ‘All Natural’ Music Video Was a ‘Dream’ for Husband Taika Waititi

Taika Waititi Opens Up About Directing Rita Ora’s ‘All Natural’ Music Video and Calls It a ‘Dream’

Taika Waititi recently shared his experience directing Rita Ora in her music video for “All Natural,” describing it as a dream come true for him. The talented director, known for his work on “Thor: Ragnarok,” expressed his joy and excitement during the filming process. The couple, who tied the knot in August 2022, showcased their chemistry and creativity in the project.

In an interview with The Independent, Waititi, 50, gushed about working with his wife, Ora, 34, on the music video. He described it as “the easiest job in the world,” highlighting how natural and effortless the collaboration felt. Waititi expressed delight in capturing Ora’s beauty and talent on camera, emphasising the seamless synergy they shared throughout the filming.

The director humbly shared that his role in directing the music video felt more like capturing moments with a dear friend rather than working. He praised Ora’s innate talent and stunning presence, stating that he simply guided the camera to capture her essence. The couple’s connection and mutual admiration shone through in the final product, showcasing their creative partnership.

“All Natural” was produced by Joel Little, a Grammy-winning New Zealand producer, musician, and songwriter. Ora shared that the song holds a special place in her heart, being one of her most personal creations to date. The singer expressed that the track delves into themes of self-love, self-discovery, and embracing one’s vulnerabilities and strengths.

Ora further elaborated on the emotional depth of the song, explaining how it reflects her journey of growth and healing. Working with Joel Little brought out the raw, intimate emotions within the music, making it relatable and impactful for listeners. Ora’s hope is that the song resonates with audiences on a personal level, encouraging self-reflection and connection.

The couple’s relationship has been a source of fascination for fans since they first sparked dating rumours in 2021. Though they initially kept their marriage low-key, Ora and Waititi eventually shared the news with the public in early 2023. Their bond continues to inspire others, with Ora acknowledging Waititi as her biggest supporter and advocate.

Reflecting on their journey together, Ora revealed that her album “You & I” was inspired by their love story, specifically their wedding day. The couple’s strong partnership and creative collaboration have led to projects that authentically reflect their connection and shared experiences. Their dedication to each other’s artistic pursuits shines through in their work.

In a world where celebrity relationships often face scrutiny and tumult, Ora and Waititi’s enduring bond stands as a testament to the power of love and creative synergy. As they continue to collaborate and support each other in their respective careers, their partnership remains a beacon of strength and inspiration in the entertainment industry.