Ben Stiller, the renowned multihyphenate star, has recently ventured into the world of soda branding with the launch of his new soda brand, Stiller’s Soda. In an exclusive interview with PEOPLE, Stiller shared insights into the inspiration behind his new beverage line, drawing from his childhood experiences in New York City. The initial collection of Stiller’s Soda features three classic flavors: Root Beer, Lemon Lime, and Shirley Temple – a personal favorite of the actor. Stiller’s primary goal in creating this 30-calorie beverage with all-natural ingredients was to offer a soda that retained the traditional taste while ensuring consumers don’t compromise on their health.
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Reflecting on his childhood in the ’70s and ’80s, Stiller reminisced about how Shirley Temples played a significant role during his time at nightclubs with his parents, Jerry Stiller and Anne Meara. The memories of ordering Shirley Temples as a child at these nightclubs left a lasting impression on Stiller, prompting him to incorporate the essence of this nostalgic drink into his soda brand. Initially contemplating naming the soda “Ben Shirley,” Stiller and co-founder, Alex Doman, expanded their range to include multiple flavors, catering to a wider audience beyond just Shirley Temples lovers. The trio of Root Beer, Lemon Lime, and Shirley Temple encapsulate Stiller’s fondness for classic, comforting flavors from his youth.
Stiller’s dedication to creating a healthy beverage alternative is evident in his focus on ensuring the drinks are appealing not only to adults but also to children. With his own son serving as a key tester for the sodas, Stiller is committed to providing a refreshing option that families can enjoy guilt-free. The incorporation of essential vitamins such as B12, C, and D further underscores Stiller’s emphasis on offering a wholesome soda choice, particularly suitable for kids.
As Stiller gears up to introduce Stiller’s Soda to the market, he reflects on the journey that led to this moment of fruition. Having worked on the project for approximately three years, the actor-director is thrilled to witness the brand’s official launch. Currently available in New York City and nationwide through Amazon US, Stiller’s Soda is set to expand its reach, with plans to enter Walmart and other retailers across the country in 2026. For more updates and information on Stiller’s Soda, interested individuals can visit stillerssoda.com and follow @stillerssoda on various social media platforms.
In addition to his soda venture, Stiller has been actively engaged in diverse projects, including directing a documentary that pays homage to his parents’ illustrious legacy. Scheduled for release on October 5, “Stiller & Meara: Nothing Is Lost” offers an intimate glimpse into his family history. Furthermore, the actor is excited about his upcoming film, “Focker In-Law,” in collaboration with Robert De Niro and Ariana Grande, slated for release in the near future. Amidst his busy schedule, Stiller remains enthusiastic about the prospects of Stiller’s Soda making a notable impact on the beverage industry.
From childhood nostalgia to a profound commitment to offering a healthier beverage option, Ben Stiller’s foray into the soda market exemplifies his creative vision and dedication to delivering products that resonate with consumers of all ages. As Stiller’s Soda continues to expand its presence and appeal, it stands as a testament to the actor’s passion for innovation and quality in every venture he undertakes.