Maluma Named Ambassador for New BOSS Bottled Fragrance — and He Loves the Scent So Much He Wears It to Bed (Exclusive)

Maluma announced as the newest Ambassador for BOSS Bottled Fragrance (Exclusive) Maluma has recently been unveiled as the latest global ambassador for the iconic fragrance collection BOSS Bottled, joining the ranks alongside actor Bradley Cooper and soccer sensation Vinicius Junior. The trio collaborated on the launch of BOSS Bottled Beyond, the brand’s premium ginger-leather Eau de Parfum. In an exclusive interview with People en Español Fashion and Beauty Director Kika Rocha, Maluma shared his heartfelt experience bonding with his fellow ambassadors during the campaign shoot. The Colombian singer reminisced about their time together in Venice, as well as the memorable evening spent witnessing Vinicius Junior play at the Bernabeu stadium in Madrid while accompanied by Bradley Cooper. The camaraderie and shared experiences established during the campaign shoot left a lasting impression on Maluma, resulting in what he describes as “beautiful memories.” Maluma also revealed insights into his daily fragrance routine, which he starts early each morning before engaging in meditation and a rigorous workout. The 31-year-old singer emphasized the importance of smelling good throughout the day and even incorporates fragrance into his nighttime routine, stating that it brings him a sense of calm and comfort. According to Maluma, the new BOSS Bottled Beyond fragrance holds a personal significance, evoking memories of his Colombian hometown and family ranch, where he associates the scent of leather and ginger with cherished moments and feelings of pride. He reflected on his father’s influence, recalling how his dad’s morning ritual of applying perfume served as a formative memory that continues to resonate with him. The singer credits his father with inspiring his own practice of wearing fragrance before bed, highlighting the enduring impact of familial traditions and connections. As a new father to daughter Paris, born in March 2024, Maluma expressed a newfound perspective on life, emphasising the importance of balancing work commitments with family time. He shared how prioritising his family has brought clarity and fulfillment, prompting a fresh approach to his music career and future projects. With a renewed sense of purpose and a commitment to meaningful experiences, Maluma looks forward to the next chapter in his personal and professional journey. Joining forces with BOSS Bottled as an ambassador signifies not only a professional milestone but also a personal alignment with the values and ethos of the brand, reflecting Maluma’s dedication to authenticity and passion in all aspects of his life. Maluma’s ambassadorship with BOSS Bottled is a testament to his ongoing evolution as a global artist and influencer, showcasing his ability to connect with audiences on a deeper level through shared stories and meaningful connections. As he continues to make his mark on the world stage, Maluma’s partnership with BOSS Bottled serves as a testament to his enduring appeal and versatile talents. With his infectious energy and magnetic presence, Maluma embodies the spirit of the BOSS brand, encapsulating a bold, modern, and sophisticated style that resonates with fans worldwide.