Vans Unveils New Sneaker inspired by Iconic Chanel Messenger Bag Worn by Bella Hadid
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Vans has recently introduced a new sneaker design, drawing inspiration from a vintage Chanel messenger bag famously sported by model Bella Hadid. The Premium Old Skool 36 Souvenir sneaker, a part of the Premium Old Skool Shoe line, takes on a distressed style reminiscent of the iconic Chanel bag first seen in the house’s spring/summer 2015 collection. This unique sneaker features a spray-painted upper with brown leather overlays, showcasing multicolored tweed Jazz stripe details and Vans-themed “souvenir” pins, paying homage to its skater origins. The thick gum sole also adds to the shoe’s worn-in aesthetic.

The design of the new Vans sneaker, originally crafted in 1977, is said to be inspired by an “iconic graffiti messenger bag”, combining high fashion aesthetics with the durability and comfort associated with Vans. Drawing comparisons to Chanel’s Multicolor Graffiti Tweed and Khaki Toile On The Pavement Large Messenger Bag, part of Chanel’s 2015 graffiti collection, the Vans Premium Old Skool 36 Souvenir is making waves in the fashion world for its nod to luxury couture in a streetwear setting.
Chanel’s graffiti collection, including the messenger bag seen donned by Bella Hadid in 2022 and actress Ashlee Simpson in 2017, aimed to capture the essence of youthful artists with its worn-in backpack and tote designs. The messenger bag, adorned with playful pins, tweed elements, and spray-paint detailing, mirrors the lived-in look that the Vans sneaker now echoes, highlighting the ongoing trend of merging luxury and street style in the fashion landscape.
Retailing at $125, the Vans Premium Old Skool 36 Souvenir sneaker was released to much anticipation, quickly selling out online and possibly facing limited availability. Despite the high demand, Vans has not confirmed plans for a restock, although the company has indicated that the sneakers can be purchased at select Vans retailers. The connection between high-end fashion and streetwear through this collaboration continues to resonate with fashion enthusiasts worldwide.
In an industry where sneakers have become a canvas for creativity and self-expression, the fusion of Vans’ signature style with Chanel’s luxurious heritage signifies a broader trend of breaking down traditional fashion boundaries. By infusing elements of high fashion into everyday streetwear, brands like Vans are redefining the fashion landscape, appealing to a diverse audience seeking both style and substance in their footwear choices.
As the Vans Premium Old Skool 36 Souvenir sneaker makes waves in the fashion world, the growing interest in unique collaborations and innovative designs underscores the evolving preferences of consumers seeking authenticity and individuality in their fashion choices. With notable personalities like Bella Hadid and Ashlee Simpson embracing this trend, the fusion of luxury and street style is set to leave a lasting impact on the fashion industry, inspiring creativity and pushing the boundaries of traditional fashion norms.
In a world where fashion is increasingly influenced by individual expression and diverse influences, the release of the Vans Premium Old Skool 36 Souvenir sneaker serves as a testament to the power of collaboration and creativity in the ever-changing landscape of the fashion industry. With its unique design and nod to luxury couture, this sneaker is not just a shoe, but a symbol of the evolving relationship between streetwear and high fashion, bridging the gap between luxury and accessibility for fashion-forward consumers around the globe.
The intersection of high-end fashion and streetwear in the Vans Premium Old Skool 36 Souvenir sneaker underscores a shift in consumer preferences towards authenticity and uniqueness, setting a new standard for innovation and creativity in footwear design. As the fashion industry continues to evolve, collaborations like this one pave the way for a more inclusive and diverse fashion landscape, bringing together the worlds of luxury and street style in a way that resonates with consumers seeking both style and substance in their fashion choices.
