The classic romantic comedy film, “Pretty Woman,” starring Julia Roberts, celebrates its 35th anniversary. The movie, which premiered on March 23, 1990, has left a lasting impact on audiences with its captivating love story and unforgettable fashion moments. Directed by the late Garry Marshall, the film follows the story of Vivian Ward, a sex worker played by Julia Roberts, who crosses paths with wealthy businessman Edward Lewis, portrayed by Richard Gere.
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Throughout the film, Vivian undergoes a significant transformation not only in her outlook on life but also in her sense of style. From her first appearance in a midriff-baring tank dress to her final scene sporting a classic black blazer and white t-shirt, Vivian’s fashion journey resonated with viewers. In a recent interview with British Vogue in 2024, Julia Roberts shared her experience working with the film’s costume designer, Marilyn Vance, highlighting Vance’s sensitivity to her comfort while wearing the various outfits.


While not every outfit in the film may have been a hit, Julia Roberts’ looks in “Pretty Woman” have stood the test of time and continue to enchant audiences. Let’s take a closer look at some of the iconic outfits worn by Julia Roberts in the film and rank them based on their impact and style.
1. The Red Dress:
One of the most memorable outfits from the film is the sweeping, off-the-shoulder red gown worn by Vivian during a date with Edward at the opera. Paired with long white gloves and elegant accessories, this dress symbolised Vivian’s transformation into a confident and sophisticated woman.
2. The Iconic One-Piece:
The risqué one-piece outfit worn by Vivian became synonymous with the film and showcased a bold and daring style moment. Paired with a newsboy cap and thigh-high boots, this outfit highlighted Vivian’s unique fashion sense.
3. The Polo Match Look:
Vivian’s stylish polka dot dress and wide-brim hat worn during a polo match scene exuded sophistication and elegance. The ensemble, designed by Marilyn Vance, was a perfect blend of classic and contemporary fashion.
4. The “Big Mistake, Huge” Look:
Vivian’s white puff-sleeve dress, gloves, and black straw hat worn during a shopping spree on Rodeo Drive became an iconic moment in the film. The outfit symbolised Vivian’s empowerment and triumph over judgmental attitudes.
5. This Classic Combo:
In the final scenes of the film, Vivian is seen wearing a classic white tee, black blazer, and belted mom jeans. This timeless outfit represents Vivian’s growth and evolution throughout the story.
6. The Little Black Dress:
Vivian’s off-the-shoulder LBD with lace appliqué worn during a business dinner radiated elegance and sophistication. Despite some mishaps during the dinner, Vivian’s style remained impeccable.
7. The Crisp Button-Down Look:
A transitional outfit that showcased a casual yet chic style, Vivian’s white dress shirt layered over her one-piece mini with sleek black pumps highlighted her versatility in fashion.
8. The Fancy Robe:
During a poignant moment on the balcony of Edward’s penthouse suite, Vivian’s black silk robe with floral print epitomised luxury and comfort. This outfit reflected Vivian’s whimsical fantasy of being a princess rescued by a knight.
As we revisit these iconic outfits from “Pretty Woman,” it is evident that Julia Roberts’ fashion choices in the film continue to captivate audiences and inspire timeless style trends. The film’s enduring legacy lies not only in its heartwarming story but also in the sartorial evolution of its protagonist, Vivian Ward.
