North West, the eldest child of Kim Kardashian and Kanye West, has made headlines recently with her distinctive blue hairstyle and striking fashion choices. Marking her appearance on social media, the thirteen-year-old showcased her unique style on TikTok, garnering attention for her bold look that included nail piercings and a dramatic skull design on her lips.
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In a TikTok post shared on Wednesday, July 1, North confidently flaunted her bright blue hair, styled into waist-length pigtails. She wore a Victorian-inspired baby doll dress complemented by spiked wristbands, all while dancing to a mash-up of Lil Uzi Vert’s hit, “XO Tour Llif3.” The clip, adorned with a simple zombie emoji caption, highlighted North’s creativity and flair for the unconventional.
The blue hues of North’s hair are not a new development; her mother, Kim Kardashian, first revealed this striking transformation in June 2025. Sharing a picture of North on her Instagram Stories, Kardashian expressed pride in her daughter’s style, noting how well the colour complemented their car’s interior. This colourful expression of identity has since evolved, with North adding an array of body piercings to her signature look.
Just a few months later, in September 2025, North was spotted displaying dermal piercings on her hand, a bridge piercing, and cheek studs, signifying her growing interest in personal style and body art. Not one to shy away from fashion risks, she has recently introduced sparkling 14K white gold grills to her aesthetic, which she shared with her followers via TikTok in April. The bespoke accessories, crafted by Gabby Elan, a jewellery brand based in New York City, comprise a stunning design that covers all her upper and lower teeth.
North’s fashion statements have continued to captivate audiences, with her latest appearance at Vetements’ Paris Fashion Week in late June. Here, she exhibited her blue hair alongside new angel bite piercings on her top lip, completing her look with a Vetements sweatshirt, a pleated mini skirt, ripped tights, and edgy leather platform boots. A rhinestone-studded spiked collar added an extra touch of glamour to her outfit, illustrating her ability to blend bold elements seamlessly.
Kim Kardashian has publicly addressed concerns regarding the backlash her daughter sometimes faces due to her fashion choices. Responding to critics on the family’s joint TikTok account, Kardashian dismissed negative comments as unworthy of attention, stating, “This is such a non-issue.” Her supportive stance highlights a commitment to fostering North’s confidence and individuality in the face of public scrutiny.
In interviews, Kardashian has consistently portrayed North as a self-assured young individual. During an appearance on the Call Her Daddy podcast last October, she described North as mature enough to confidently express her interests despite potential criticism, declaring, “She’s really confident” and “doesn’t care that they don’t like… my blue hair or this or that.”
As North West continues to explore her identity through fashion and personal expression, she remains a significant figure in pop culture, showcasing the fusion of youth and artistry. Her captivating style choices not only reflect current trends but also signal a broader acceptance of personal expression among younger generations. It will be intriguing to see how North’s unique approach to style continues to evolve as she grows older and navigates her path in the spotlight.