The LaBrant family, known for their extensive online presence and engagement with followers, has officially listed their Nashville home for sale. Cole and Savannah LaBrant, who have five children aged between one and thirteen years old, made the announcement on April 13, 2023, marking a significant moment in their family journey.
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Having originally relocated from California to Tennessee in 2023, the LaBrants have used their Nashville residence as the backdrop for numerous videos shared across various social media platforms. Their children, Beckham Blue, 1, Sunday Savannah, 3, Zealand Cole, 5, Posie Rayne, 7, and Everleigh Rose, 13, feature prominently in these posts, bringing a slice of their family life to millions of followers.
The couple’s decision to move to Tennessee was driven by their desire to be “closer to more family” and to enjoy a “slower pace of life,” as they explained in a YouTube video released shortly after their relocation. They embraced the opportunity to create a home environment that aligns more closely with their values and family dynamics.
The recent news of their home selling coincides with a notable piece of legislation that has emerged in the Tennessee state legislature. Just three days prior to listing their property, lawmakers passed a bill aimed at regulating child labour in the context of influencer content. This legislation mandates that creators must compensate children who appear in their videos, an issue that has gained traction in the ever-evolving landscape of social media.
Under the new law, child influencers will be entitled to a portion of the profits generated from content they appear in, with funds being set aside in a trust account dedicated to their benefit. Those responsible for managing the content are also required to remove videos featuring minors if requested. While this law prohibits children under 14 from profiting directly from their appearances, older children aged between 14 and 18 are eligible to receive all earnings from their own content.
Despite the shift in the legal framework surrounding child influencers, the LaBrants have not publicly discussed the reasons for their home sale or how the new legislation may impact their content creation moving forward. The family, who are well-established in the influencer community, has not responded to inquiries for further comment.
Savannah LaBrant boasts a significant following of over 37 million across her social media platforms, while Cole has accumulated more than 27 million followers. Their YouTube channel, @ColeandSav, has a dedicated subscriber base of 12.7 million, a testament to their carefully curated family content that resonates with audiences worldwide.
Everleigh, the eldest of their children, has also carved a niche for herself on social media, amassing an impressive 4.9 million followers on her own Instagram page. This demonstrates the reach and influence of children in the family, further highlighting the importance of the recent legislative changes regarding child labour in the influencer space.
As the LaBrant family transitions away from their Nashville residence, it remains to be seen how this will impact their content and family dynamic. The evolving landscape of social media and the increasing scrutiny over child participation in such content underscores the significance of responsible stewardship in the influencer industry.
In the meantime, fans of the LaBrant family will undoubtedly be keen to see what the future holds for them, both in terms of their personal life and their professional content. As they embark on this new chapter, their loyal followers will be eager to stay updated on their journey through the ever-changing world of family dynamics and digital influence.