NFL Star’s Wife Kayla Jones Unveils the Secret to the Perfect Game Day Ensemble
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Kayla Jones, the wife of Denver Broncos lineman D.J. Jones, has captured the attention of football fans not just for being a devoted mother and businesswoman but also for her impeccable fashion sense, particularly when it comes to game day attire. Launching her own line of handbags crafted from genuine footballs under the label Women With Ballz, Kayla has introduced a unique twist to sports fashion.

In an exclusive interview with PEOPLE, Kayla delves into the art of curating the ideal sideline outfit, which naturally includes her innovative football purse. The Women With Ballz handbag has quickly become her signature accessory ever since its debut for the 2025 NFL season. Kayla describes it as a piece that exudes personality and flair, resonating well with female football enthusiasts.

Married to a seasoned pro like D.J., who has spent nine years in the league, Kayla has witnessed the evolution of the WAG (Wives and Girlfriends) culture within the NFL community. She acknowledges the diverse forms of female fandom, particularly in the realm of game day festivities. Recently, Kayla teamed up with Smirnoff, the official vodka sponsor of the NFL, to revamp their We Do Game Days campaign, spotlighting those special moments on the sidelines.
Expressing her excitement about the collaboration, Kayla mentions how Smirnoff aligns with her current lifestyle immersed in football culture. She highlights the unique style statements made by NFL women who showcase their support for their partners on the field. Even before the Women With Ballz handbag took center stage, Kayla emphasises her penchant for bold statement pieces around which she builds her outfits.
The football purse, priced at $93, was born out of a practical need for carrying essentials during game days. However, it has seamlessly transformed into a cornerstone of Kayla’s distinctive styling approach. Encouraging fellow NFL WAGs and fashion-forward sports fans alike, she recommends initiating the outfit creation process with a bold, empowering piece and working around it to curate a cohesive look.
Through her partnership with Smirnoff, Kayla is giving fans an opportunity to elevate their accessory game with exclusive designer merchandise, including her sought-after Women With Ballz purse. Fans can participate in Smirnoff’s game day drop to win these limited-edition pieces, designed to fuse functionality with style seamlessly. Kayla expresses her enthusiasm for the purse’s versatility and assures it will remain a staple accessory for her future game day ensembles.
As Kayla continues to make waves in the world of sports fashion with her innovative creations, her story serves as an inspiration for football fans and style enthusiasts alike. Her journey from being a supportive WAG to a trendsetter in her own right underscores the evolving landscape of NFL fashion. With her unique perspective and creative vision, Kayla Jones is undoubtedly leaving a lasting impact on game day glamour.
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In conclusion, Kayla Jones’ influence extends beyond the football field, as she emerges as a style icon redefining game day fashion. Her fusion of sports and glamour resonates with audiences, offering a fresh perspective on how to make a statement through unique accessories and bold styling choices. Join the league of fashion-forward fans and explore the world of sports chic with Kayla’s expert advice and innovative creations.
