Detroit Pastor Marvin Winans and a church member found themselves at the centre of a social media storm after a video capturing a moment over a donation went viral. The incident, which occurred during a Day of Giving service at Perfecting Church, showed Winans interacting with a woman who made a $1,235 donation. The video, which garnered over 7 million views, portrayed a seemingly tense exchange between the pastor and the congregation member, Roberta McCoy. The clip showed McCoy announcing her donation and Winans responding, pointing out that the sum fell short of what he had asked for during the fundraiser.
:max_bytes(150000):strip_icc():format(jpeg)/Bishop-Marvin-Winans-Roberta-McCoy-102225-d0a4a3e4703946ddaf73274888b46143.jpg)

In the video, McCoy pledged her donation in faith, standing in unity with the church’s vision, but Winans pointed out the discrepancy in the amount. However, both Winans and McCoy have since clarified that the social media post misinterpreted the interaction. McCoy, who has been a member of Perfecting Church since 2013, explained that there was a misunderstanding in terms of the donation amount requested by the pastor. Winans, the senior pastor, also emphasised that he was merely trying to ensure the fundraising event ran smoothly and in accordance with his instructions.

According to McCoy, Winans did not rebuke her as implied in the viral video. Instead, there was a minor correction made during the service to align with the pastor’s guidance on donation amounts. The pastor reiterated that his intention was to maintain order and clarity during the fundraising event, particularly given the significance of the contributions towards the completion of a new sanctuary and community support initiatives. Winans further explained that he had to correct a previous donation discrepancy to uphold the event’s integrity and guidelines.
In an interview with ABC affiliate WXYZ, both Winans and McCoy shared their perspectives on the incident, debunking the viral post’s portrayal of the interaction. McCoy confirmed that Winans had personally apologised to her following the service, underscoring the supportive and constructive nature of their communication. Winans, known for his leadership at Perfecting Church and his accomplishments in the gospel music industry, clarified the context of the video and emphasised his commitment to nurturing a positive and respectful environment within the congregation.
This recent social media uproar is not the first time Winans has faced public scrutiny. In 2023, the pastor made headlines when the city of Detroit filed a lawsuit against him over the delayed completion of a new sanctuary project on Woodward Avenue. Despite these challenges, Winans continues to lead Perfecting Church and remains dedicated to his community and congregation. The incident with McCoy serves as a reminder of the importance of clear communication and understanding in all interactions, especially within religious settings where intentions can be misconstrued.
As the video continues to circulate on social media platforms, sparking discussions and debates, both Winans and McCoy have expressed their willingness to move past the misunderstanding. Their open dialogue and mutual respect highlight the power of communication and reconciliation in resolving conflicts. Ultimately, this incident sheds light on the complexities of managing large-scale events and fundraising efforts within religious institutions, underscoring the need for transparency, empathy, and effective communication to prevent misinterpretations and conflicts.
