Mariska Hargitay Is Red-Hot in New Cetaphil Campaign That She Says Speaks to ‘How Women Evolve’ (Exclusive)

Mariska Hargitay Stars in Empowering Cetaphil Campaign with Red Lipstick

Mariska Hargitay, known for her role in “Law & Order: Special Victims Unit,” is making waves as she partners with Cetaphil for the launch of their new Skin Activator Hydrating & Firming collection. This collaboration marks Hargitay’s first beauty campaign, where she embodies confidence and authenticity.

Growing up, Hargitay had a special connection to Cetaphil, using the products since her youth. She recalls how the brand’s simple yet effective skincare resonated with her deeply. Having a personal history with the brand made this partnership a natural choice for her, as authenticity is key for Hargitay when endorsing products.

Hargitay’s upbringing, influenced by a father who valued a natural look, shaped her perspective on beauty. She learned to appreciate her skin and prioritize self-care when she began wearing makeup consistently. This led her to seek skincare solutions that would preserve and nourish her skin, ultimately leading her to the Cetaphil collection.

The Cetaphil Skin Activator Hydrating & Firming Line, developed in collaboration with dermatologists, features formulas designed to rejuvenate skin cells and address common signs of aging. Hargitay found the products to be effective and gentle on her skin, noting the quick results and pleasant texture.

For Hargitay, the campaign was not just about showcasing skincare products but also embracing personal evolution and empowerment. She believes that women, like herself, continue to grow and redefine themselves over time, and the campaign reflects this journey of self-discovery and authenticity.

Through the campaign, Hargitay aims to inspire others to embrace their unique beauty and prioritize self-care. She views aging as a positive experience, appreciating the wisdom and self-acceptance that come with it. By championing inner and outer beauty, Hargitay encourages individuals to celebrate their individuality.

Reflecting on her mother, the late actress Jayne Mansfield, Hargitay acknowledges her as a timeless beauty who would have been a perfect fit for the Cetaphil campaign. Admiring her mother’s grace and elegance, Hargitay finds inspiration in her legacy and values the lessons she learned from her.

As Hargitay continues her beauty journey, she emphasises the importance of self-love and embracing all aspects of oneself. She believes that true beauty lies in authenticity, vulnerability, strength, and compassion, and these qualities are what make individuals truly beautiful.

In a world where external appearances often take precedence, Hargitay’s campaign with Cetaphil serves as a reminder to awaken not only our skin but also our true selves. By advocating for self-care, self-acceptance, and inner beauty, she empowers others to embrace their uniqueness and celebrate their journey.

Overall, Mariska Hargitay’s partnership with Cetaphil goes beyond skincare products; it stands as a testament to self-love, personal growth, and empowerment. As she continues to inspire others with her grace and authenticity, Hargitay reminds us that beauty is not just skin deep but a reflection of our inner light and strength.