**Austin Butler Stars in New Fragrance Campaign with YSL Beauty**
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In a recent exclusive with PEOPLE, Austin Butler, global ambassador for YSL Beauty, takes the spotlight in the brand’s latest campaign for its new fragrance, MYSLF Absolu. The actor shares his insights on the significance of scents and why this particular fragrance holds a special place in his heart.
As a young boy, Butler eagerly anticipated the opportunity to wear his own fragrance one day. He reminisces about the allure of his parents’ signature scents and the aspiration to have his own. Fast forward to today, the 33-year-old not only wears fragrance but represents YSL Beauty on a global scale.
Throughout his tenure as the face of YSL Beauty, Butler has headlined campaigns for various fragrances, including MYSLF Eau de Parfum and MYSLF Le Parfum. His latest collaboration, MYSLF Absolu, introduces a new dimension with a refreshing touch of ginger, setting it apart in the woody-floral fragrance category.
The essence of MYSLF Absolu, infused with bergamot, ginger, and cardamom, resonates with Butler on a personal level, evoking memories of his parents’ scents. The distinctive blend of warm woods and patchouli further enhances the emotional connection Butler feels towards the fragrance.
Drawing inspiration from Yves Saint Laurent’s legacy, Butler finds synergy between the fragrance and his own childhood experiences. The aroma of orange blossoms, reminiscent of his upbringing, creates a nostalgic link to his roots and influences his affinity for MYSLF Absolu.
Butler’s discerning appreciation for fragrances extends beyond mere indulgence; he views scents as transformative tools. Infusing his daily routine with MYSLF Absolu, Butler embraces the fragrance as an integral part of his identity, akin to selecting the perfect accessory to complement his style.
In addition to his grooming regimen, Butler prioritizes self-care practices, such as embracing moments of silence and expressing gratitude daily. These intentional rituals cultivate a sense of groundedness and authenticity in his fast-paced lifestyle as a globetrotting actor.
Reflecting on his collaboration with YSL Beauty, Butler shares the profound impact of aligning with a brand that values individuality and self-expression. Embracing the ethos of staying true to oneself, Butler finds fulfillment in representing a fragrance that mirrors his core beliefs and personal journey.
For fans and fragrance enthusiasts alike, Butler’s partnership with YSL Beauty symbolizes the harmonious blend of artistry, nostalgia, and authenticity. As MYSLF Absolu takes center stage, Butler’s genuine connection to the fragrance resonates, embodying the spirit of embracing one’s true self.
As Austin Butler continues to captivate audiences on and off the screen, his collaboration with YSL Beauty stands as a testament to the enduring allure of scents and the profound impact they can have on one’s sense of identity and well-being.