Kaia Gerber Finds Fashion Inspiration in Her Mother Cindy Crawford’s Iconic Looks
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Kaia Gerber, the 23-year-old model and daughter of supermodel Cindy Crawford, recently opened up about finding style inspiration from her mother’s iconic fashion choices. In a joint interview with Vogue to promote the Gerber-Crawford family’s collaboration with clothing brand Vuori for their spring 2025 campaign, Kaia revealed that she often looks to her mother for ideas as she grows older.
During the interview, Kaia expressed her admiration for Cindy’s timeless style, stating, “I’m probably more inspired by you, than you are by me. Her style has been pretty dialed in for a while.” She also shared how she uses her mother as a reference for hair and makeup looks, saying, “If it looks good on her, most of the time, I can pull it off as well.”

Despite being flattered by her daughter’s admiration, Cindy, 59, emphasized that she doesn’t want to compete with Kaia, saying, “I would never want to be one of those moms that tries too hard.” She also shared her joy in seeing Kaia wear pieces from her past, noting it as a significant compliment.
Reflecting on their collaboration with Vuori, Cindy, Kaia, and their family members showcased the brand’s “everyday style” in the campaign. Cindy praised the brand’s fabric for its softness and versatility, stating, “It moves with you effortlessly,” while Kaia highlighted the seamless transition the clothing offers from workouts to daily activities.

Kaia’s brother, Presley Gerber, also shared his appreciation for Vuori’s comfortable and clean-lined designs, mentioning how the clothes fit seamlessly into his active lifestyle. The family’s positive experience with the brand was evident in their enthusiasm for the collaboration and the effortless style it provided.
Following the campaign’s launch, Cindy shared behind-the-scenes moments on her Instagram Stories, featuring shots of Kaia, Presley, and husband Rande Gerber during the shoot. The photos showcased the family’s bond and highlighted their coordinated glamorous looks, adding a personal touch to the project.
The Gerber-Crawford family’s partnership with Vuori not only highlighted their shared sense of style but also underscored the close relationship between Kaia and Cindy. As Kaia continues to make her mark in the fashion industry, her mother’s influence and support remain constant sources of inspiration for her evolving personal style.
In a world where fashion trends come and go, the timeless elegance and bond between Kaia Gerber and Cindy Crawford serve as a reminder of the enduring influence of family and the power of shared passions in shaping one’s sense of style.
