Ed Sheeran Gets Thrown Around a Persian Wedding in ‘Azizam’ Video Featuring Stars Googoosh, Omid Djalili and More

Ed Sheeran wows fans with his latest music video “Azizam” featuring a star-studded Persian line-up. The British singer-songwriter, aged 34, unveiled the visual for his new single on April 18, showcasing a whirlwind tale of crashing a lively Persian wedding party amidst a talented cast including renowned names like Googoosh, Omid Djalili, Eyelar, Servin Alenabi, and producer Ilya Salmanzadeh.

The video kicks off with Sheeran depicted in a recording studio, grappling with writer’s block as he scribbles on a “Song Ideas” page alongside Salmanzadeh. Frustrated, he storms out only to slip on a rug, propelling him into a vibrant room packed with enthusiastic party-goers, setting the scene for the catchy tune “Azizam” to commence.

As the storyline unfolds, Sheeran embarks on a comical escapade, finding himself in a bustling kitchen where Djalili’s character, the chef, orchestrates a culinary spectacle that compels Sheeran to dance. Sampling various dishes along the way, the singer encounters Alenabi before stumbling into the heart of the jubilant wedding bash filled with dancers, including Eyelar and Andy.

In a climactic moment, Sheeran crowd surfs his way back to the familiar recording studio setting, receiving a directive from Googoosh to pen a chart-topping hit. The singer took to Instagram to share insights into the video’s concept, revealing the collaborative vision behind the Persian wedding theme and the enriching experience of delving into a different culture.

Sheeran expressed his delight at the immersive shoot, highlighting the cross-cultural parallels he discovered between Persian and Irish celebrations. Reflecting on the synergies in rhythms and musical elements, the artist underscored a shared foundation of love and pride uniting the two traditions.

Amidst the exuberant festivities captured on screen, Sheeran expressed gratitude for the learning opportunities and the chance to collaborate with a talented ensemble including Andy, Omid Djalili, Eyelar, and Servin Alenabi. The video also features a special cameo from the legendary Googoosh, adding an extra layer of star power to the production.

Sheeran’s post-video release also included a Persian rendition of “Azizam,” marking the track as the lead single from his forthcoming album “Play”. The music video not only showcases Sheeran’s creative versatility but also exemplifies his commitment to exploring diverse cultural influences in his work, resonating with fans worldwide.

The captivating visuals and infectious energy of “Azizam” underscore Sheeran’s ability to captivate audiences with his musical prowess, transcending boundaries and embracing new horizons with each artistic endeavour. As anticipation builds for his upcoming album, Sheeran continues to enchant listeners with his irresistible blend of storytelling and melody, solidifying his status as a global icon in the music industry.