Alec and Hilaria Baldwin recently shared a heartwarming family moment as they brought their seven children to see their Times Square billboard for their new reality TV series. The couple, who star in the show “The Baldwins,” captured the special occasion in a shared Instagram Reel, where their kids excitedly pointed out the billboard and exclaimed, “It’s us!”
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The video clip shows Alec taking a photo of the billboard while one of their sons gleefully alerts Hilaria to the sight. The entire family is then shown looking up at the billboard in wonder, with the children expressing their excitement at seeing themselves displayed in Times Square. Alec and Hilaria shared the joyful experience with their followers, adding a caption that teased the upcoming premiere of their family-centric show.

With three daughters and four sons together, Alec and Hilaria have built a large and loving family. The couple, who got married in 2012, are parents to a brood that includes Carmen Gabriela, María Lucía Victoria, Ilaria Catalina Irena, Rafael Thomas, Leonardo Ángel Charles, Romeo Alejandro David, and Eduardo “Edu” Pao Lucas. Additionally, Alec is a father to daughter Ireland Baldwin from his previous marriage to Kim Basinger.

Hilaria recently spoke about shielding their children from the complexities of life, especially in light of Alec’s involvement in the Rust shooting case. The couple’s dedication to their family is evident, with their children often taking centre stage in their lives. The endearing bond between the siblings was further showcased when Ireland left a string of red heart emojis in response to the family’s Times Square adventure.
In a podcast appearance last year, Alec hinted at the possibility of expanding their family further. Despite his initial reservations about balancing work and fatherhood, Alec candidly shared how his perspective shifted with his wife’s influence, leading to the arrival of their youngest children. This openness about their family dynamics adds depth to the on-screen portrayal of their lives on “The Baldwins.”
The Baldwin’s reality TV series offers viewers a glimpse into their daily lives, highlighting the challenges and joys of raising a large family in the spotlight. Their show, which airs on TLC, provides a platform for the couple to share their unique parenting journey with audiences, inviting viewers to connect with their shared experiences as a family. The engaging dynamics and humorous moments captured on screen resonate with audiences, drawing them into the Baldwin’s world.
As Alec and Hilaria navigate the demands of parenthood and public life, their dedication to their children remains unwavering. The family’s outing to see their Times Square billboard is not just a moment of pride for the parents but also a heartwarming memory for their children. With each episode of their reality show, the Baldwins invite viewers to join them on their journey as they navigate the ups and downs of family life with love, laughter, and a touch of celebrity charm.
