In a heartwarming turn of events, Budweiser’s 2025 Super Bowl commercial has captured the hearts of viewers with its feature of a Baby Clydesdale horse. The adorable Clydesdale foal, making its debut in a Budweiser Super Bowl ad after over a decade, stole the spotlight in the commercial titled “First Delivery.”
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The commercial showcases the young foal’s eagerness to join the adult horses in a Budweiser keg delivery, despite being too small for the task. As the older horses set off on their important delivery, the foal stays back, watching intently. A pivotal moment arises when a keg falls off the delivery cart, catching the foal’s attention. Seizing the opportunity to help, the determined foal leaps out of its enclosure and embarks on a journey to push the keg to its destination.

The foal’s adventure takes it across hills, rivers, and rough terrain, showcasing its resilience and determination. Ultimately, the little horse successfully delivers the keg to the bar shortly after the adult horses complete their delivery, rolling the missing keg into place as the screen displays “Delivering Since 1876.”
Kristina Punwani, the head of marketing at Budweiser USA, shared the brand’s sentiment behind the commercial, emphasizing Budweiser’s commitment to delivering for consumers since 1876 and acknowledging the hard work and perseverance required to achieve one’s goals.
Directed by Henry Alex Rubin and created by FCB New York, this marks the 47th Budweiser Super Bowl commercial to feature the iconic Clydesdale horses that have been synonymous with the brand since 1933. The return of the Clydesdale foal to the Super Bowl ad sets the stage for a heartwarming and memorable commercial experience.
To commemorate the Clydesdale foal’s appearance in the 2025 Super Bowl commercial, Budweiser has planned a special celebration. The Budweiser Clydesdales will be visiting New Orleans a week before Super Bowl LIX, the host city for the event, to engage with fans and enhance the Super Bowl festivities.
As the anticipation builds for Super Bowl LIX, scheduled for Sunday, February 9 in New Orleans, the Budweiser Clydesdales’ presence and the touching storyline of the Clydesdale foal’s journey resonate with audiences, encapsulating the spirit of resilience and triumph against all odds.
The commercial not only highlights Budweiser’s longstanding Super Bowl legacy but also underscores the universal themes of hard work, determination, and the joy of overcoming challenges. Through the endearing tale of the Clydesdale foal, Budweiser’s 2025 Super Bowl ad has left a lasting impression, resonating with viewers and capturing the essence of dedication and perseverance in pursuit of one’s dreams.
